https://so06.tci-thaijo.org/index.php/JMSD/issue/feedJournal of MCU Social Development 2025-12-27T17:36:53+07:00ดร.วสันต์ ลิ่มรัตนภัทรกุลwason072@gmail.comOpen Journal Systems<p><strong>วารสาร มจร การพัฒนาสังคม ISSN (Print): 2539-5718, ISSN (Online): 2651-1215 </strong></p> <p>มีวัตถุประสงค์เพื่อเป็นวารสารที่เผยแพร่บทความวิจัย บทความวิชาการ หรือบทความปริทัศน์ มีวัตถุประสงค์เพื่อส่งเสริมการศึกษาค้นคว้าและเผยแพร่บทความวิจัยและบทความวิชาการแก่นักวิจัย นักวิชาการ คณาจารย์และนักศึกษา ในมิติเพื่อสนับสนุนการศึกษา การสอน การวิจัย โดยเน้นสาขาวิชาการพัฒนาสังคม สังคมวิทยา การพัฒนาชุมชม เศรษฐศาสตร์ รัฐศาสตร์ รัฐประศาสนศาสตร์ สังคมสงเคราะห์ศาสตร์ รวมถึงสหวิทยาการอื่น ๆ เปิดรับบทความทั้งภาษาไทยและภาษาอังกฤษ</p> <p><strong>ประเภทของผลงานที่ตีพิมพ์ในวารสาร</strong></p> <p> 1) บทความวิจัย (Research Article) เป็นบทความที่นำเสนอการค้นคว้าวิจัย เกี่ยวกับสาขาวิชาการพัฒนาสังคม สังคมวิทยา การพัฒนาชุมชม เศรษฐศาสตร์ รัฐศาสตร์ รัฐประศาสนศาสตร์ สังคมสงเคราะห์ศาสตร์ รวมถึงสหวิทยาการอื่น ๆ </p> <p> 2) บทความวิชาการ (Academic Article) เป็นบทความวิเคราะห์ วิจารณ์หรือเสนอแนวคิดใหม่</p> <p> 3) บทความปริทัศน์ (Review Article) และบทวิจารณ์หนังสือ (Book Review) เป็นบทความในลักษณะวิจารณ์หรืออธิบายเหตุผลสนับสนุนในประเด็นที่เห็นด้วย และ มีความเห็นแตกต่างในมุมมองวิชาการ</p> <p><strong>กำหนดออกเผยแพร่วารสาร</strong></p> <p>วารสาร มจร การพัฒนาสังคม มีกำหนดวงรอบการเผยแพร่ปีละ 3 ฉบับ ดังนี้</p> <p> ฉบับที่ 1 มกราคม - เมษายน </p> <p> ฉบับที่ 2 พฤษภาคม - สิงหาคม </p> <p> ฉบับที่ 3 กันยายน - ธันวาคม </p> <p><strong>การตีพิมพ์บทความ</strong></p> <p><strong>วารสาร มจร การพัฒนาสังคม </strong>มีค่าธรรมเนียมการตีพิมพ์บทความแบ่งออกเป็น<strong> บทความวิชาการ จำนวน 4,000 บาท (สี่พันบาทถ้วน) และบทความวิจัย จำนวน 4,500 บาท (สี่พันพันห้าร้อยบาทถ้วน) ต่อ 1 บทความ </strong>โดยผู้เขียนบทความจะตรวจสอบความสมบูรณ์ของบทความตามข้อแนะนำสำหรับผู้แต่ง ในกรณีที่ไม่ปฏิบัติตาม ข้อตกลงของวารสารขอสงวนสิทธิ์ในการปฏิเสธการตีพิมพ์และไม่คืนเงินในกรณีใดๆทั้งสิ้น</p> <div class="journal-description"> <p><strong>กระบวนการพิจารณาบทความจากผู้ทรงคุณวุฒิ</strong></p> <p> วารสารมีกระบวนการประเมินคุณภาพจากผู้ทรงคุณวุฒิก่อนตีพิมพ์ โดยบทความที่ตีพิมพ์เผยแพร่ในวารสารได้ผ่านการพิจารณาจากผู้ทรงคุณวุฒิจำนวน 3 ท่าน ในลักษณะปกปิดรายชื่อ (Double blind peer-reviewed) ทั้งนี้บทความจากผู้นิพนธ์ภายในหน่วยงานหรือสถาบันของวารสารฯ จะได้รับการพิจารณาจากผู้ทรงคุณวุฒิภายนอกหน่วยงานหรือสถาบันของวารสารฯ ส่วนบทความจากผู้นิพนธ์ภายนอกหน่วยงานหรือสถาบันของวารสารฯ จะได้รับการพิจารณาจากผู้ทรงคุณวุฒิภายในหรือภายนอกหน่วยงานหรือสถาบันของวารสารฯ ซึ่งมีความเชี่ยวชาญหรือประสบการณ์ในสาขานั้นๆ และไม่มีส่วนได้ส่วนเสียกับผู้นิพนธ์</p> </div> <section class="cmp_announcements media"><header class="page-header"></header></section> <p>ทัศนะและข้อคิดเห็นที่ปรากฏในบทความวารสารถือเป็นความรับผิดชอบของผู้เขียนบทความนั้นๆ มิใช่ความคิดของคณะผู้จัดทำ และไม่ถือเป็นทัศนะและความรับผิดชอบของกองบรรณาธิการ</p> <p>กองบรรณาธิการขอสงวนสิทธิ์ในการคัดเลือกบทความลงตีพิมพ์และจะแจ้งให้เจ้าของบทความทราบหลังจากผู้ประเมินบทความตรวจอ่านบทความแล้ว</p>https://so06.tci-thaijo.org/index.php/JMSD/article/view/288979Development of A Model for Promoting Community Participation In The Development of Schools Under the Nonthaburi Primary Educational Service Area Office2025-10-24T10:22:02+07:00 Phrakhruvimoonsuwannakonp.dr.natnicha@gmail.comPhramahasuchaikorn Arlakulp.dr.natnicha@gmail.comNatnicha Pannipap.dr.natnicha@gmail.comPhiphu Phongsuwanp.dr.natnicha@gmail.comPhra Jedsaba Boonmartasp.dr.natnicha@gmail.comPhrakhru Suchitrattanakornp.dr.natnicha@gmail.com<p>This research article aims: 1) to study the current conditions and factors related to community participation in school development under the Office of Nonthaburi Primary Educational Service Area; 2) to develop a model for promoting community participation in school development under the Office of Nonthaburi Primary Educational Service Area; 3) to pilot the model for promoting community participation in school development under the Office of Nonthaburi Primary Educational Service Area; and 4) to evaluate the model of community participation in school development under the Office of Nonthaburi Primary Educational Service Area. The research employed a mixed-methods approach. The sample consisted of administrators, teachers, experts, and parents totaling 275 persons, and 25 purposively selected key informants. Research instruments included questionnaires, in-depth interviews, and focus group discussions. Data were analyzed using descriptive statistics and content analysis.</p> <p>The results showed that the overall level of community participation in school development was at a high level (x̄ = 3.51, S.D. = 0.80). The dimension of operations and activity implementation had the highest mean, while the dimension of monitoring and evaluation had the lowest mean. Key supporting factors included leadership of administrators and positive relationships between teachers and parents. Obstacles included unsystematic communication channels and time constraints.</p> <p>The model development result emerged as the “BAWORN+NON Model” consisting of four main components: relationship building, collaborative practice, sharing of local wisdom, and creating a sense of shared ownership, together with an operational process based on P-D-C-A-R. The pilot implementation at Wat Koo School (Nantaphiwatthaya) found that the level of participation after using the model (x̄ = 4.65, S.D. = 0.55) was significantly higher than before using the model at the .05 level. Moreover, observable outcomes occurred, such as the establishment of a LINE Official Account communication channel, the “Community Sage Teaching Arts” project, and an increase in community volunteers supporting school landscape development.</p> <p>The model evaluation results indicated very high levels of appropriateness and feasibility. The components were clear, comprehensive, and aligned with the local context, helping to enhance participation in all dimensions and fostering a sustainable culture of collaboration among home, temple, and school.</p>2025-12-29T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287330Community Development Practices: A Case Study of Dongsomboon Subdistrict Municipality, Tha Khantho District, Kalasin Province2025-08-22T10:01:04+07:00CHANON APIWATTANAKUNchanona526@gmail.comEkaphot Congkrarianchanona526@gmail.com<p>The objectives of this research are: (1) to examine the operational approaches to community development implemented by Dongsomboon Subdistrict Municipality, and (2) to study the processes and components of strong community development within the municipality. Data were collected through in-depth interviews with 12 key informants, including 3 representatives from the municipality, 3 community development officers, 3 community leaders, and 3 local residents. Content analysis was employed to analyze the data, with the aim of identifying patterns, processes, and critical elements contributing to successful and sustainable community development. </p> <p>The research findings revealed that: (1) The key components and processes contributing to the strength of Dongsomboon Subdistrict Municipality include active public participation, which allows community members to propose development initiatives. Transparent leadership and accountable municipal officials, along with a management structure that discloses budgetary information, foster trust and engagement. The community also possesses strong social and cultural capital, preserves local traditions, and maintains effective systems for environmental and public health management. These factors collectively create a livable, healthy, and sustainable environment, leading to an improved quality of life and long-term development. (2) Community development in Dongsomboon Subdistrict Municipality requires the collective effort and unity of all community members. The community development process serves as a strategic roadmap that guides the municipality toward sustainable growth. Such a participatory and inclusive approach is essential for building a resilient and efficient community.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288223Guidelines For the Treatment and Rehabilitation of Inmates with Behavioral Offenses to Reduce Recidivism at Phang Nga Provincial Prison2025-09-23T13:28:52+07:00Kitthanet Thanaphongwutthikun66008313028@siamtechno.ac.thSudabhorn Khitkhulnamchai66008313028@siamtechno.ac.thAnan Maneerat66008313028@siamtechno.ac.thChanon Kantarit66008313028@siamtechno.ac.th<p>This research article is part of the thesis on the treatment and rehabilitation of offenders in the behavioral aspect to reduce recidivism of inmates at Phang Nga Provincial Prison. The objectives are to study the problems of treatment and rehabilitation of offenders in the behavioral aspect to reduce recidivism of inmates at Phang Nga Provincial Prison. To study the factors that cause those who have gone through the treatment and rehabilitation process at Phang Nga Provincial Prison to reoffend. And to find ways to prevent recidivism from the treatment and rehabilitation process. This qualitative research was conducted. The researcher selected a sample of 17 people. Purposive sampling was used. Triangulation was used to analyze the data by interpreting and drawing inductive conclusions. Content analysis was conducted.</p> <p>Research findings indicate that the problem of behavioral rehabilitation and treatment for offenders to reduce recidivism stems from a lack of adequate psychological and behavioral therapy specialists, which prevents the rehabilitation process from reaching all inmates. Furthermore, budget constraints and unsupportive environments hinder behavioral change, while social attitudes do not fully allow ex-offenders to reintegrate into the community, leading to recidivism. Factors contributing to recidivism among those undergoing rehabilitation include a lack of career opportunities and social acceptance after release. Ex-offenders feel isolated and choose to reoffend. The approach to rehabilitating offenders to prevent recidivism involves developing a comprehensive treatment curriculum that addresses psychological, behavioral, educational, and vocational training, along with ongoing post-release monitoring and care.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287963Local Government Administration With New Public Administration Management To Increase The Achievement Of The State Mission Of The Ban Bo Subdistrict Administrative Organization Samut Sakhon Province2025-09-21T10:15:48+07:00Chananya Chabaphons65563825039@ssru.ac.thSudabhorn Khitkhulnamchai6508313018@siamtechno.ac.thPrasert Suksatsakawin6508313018@siamtechno.ac.thRatchata Mitsomwang6508313018@siamtechno.ac.th<p>This research article is part of a thesis on local government administration using the new public governance model to enhance the performance of government missions of Ban Bo Subdistrict Administrative Organization. The objectives were to study the level of local government administration using the new public governance model of Ban Bo Subdistrict Administrative Organization and to propose guidelines for developing local government administration using the new public governance model to enhance the performance of government missions of Ban Bo Subdistrict Administrative Organization. This quantitative research methodology involved a sample of 73 participants. Statistics used for this research included means, percentages, frequencies, and standard deviations.</p> <p>The results revealed that the overall performance of Ban Bo Subdistrict Administrative Organization using the new public governance model was at a high level (µ = 3.44). When classified by area, the following were found: promoting and fostering civil society participation in public affairs (µ = 3.75), establishing performance agreements between local government officials and administrators (µ = 4.21), and developing local government administration using the new public governance model (µ = 4.11). Furthermore, the development of local government administration was at a high level. By adopting a new public governance model to enhance the effectiveness of the Ban Bo Subdistrict Administrative Organization's missions, it was found that the focus must be on public participation, the use of technology to streamline procedures for easy public access, and transparent budget management. This ensures that development plans meet public needs and work is more efficient. This involves setting clear indicators and continuously developing personnel.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/289501A MODEL OF THE COMMUNITY’ S CREATIVE HOLISTIC WASTE MANAGEMENT THROUGH THE BUDDHIST WASTE BANK ACTIVITIES2025-11-07T08:06:39+07:00Phra Komsan Thitamedhaso (Jalearnwong)sanpkk@hotmail.com<p>The purpose of this research paper is to study the holistic waste management of the community through Buddhist waste bank activities in Thai society. Develop the process and present a creative holistic waste management model of the community through Buddhist waste bank activities. The tools used to collect data include transcription of model community lessons, in-depth interviews, and small group discussions. Data was collected through observation, direct participation, and the implementation of Buddhist waste bank activities in collaboration with the community. The study involved a group of 17 key informants. Analyze data using content analysis and mind mapping. AIC Techniques and SWOT Techniques.</p> <p>The results revealed the following.</p> <p><span style="font-size: 0.875rem;">1) Buddhist waste bank activities in Thai society support the thorough management of waste within the community. The principle of power is employed to manage. Members of the community should collaborate in a manner that is both harmonious and interdependent. Fostering awareness among the youth Utilize the ideas of the Tripitaka to deal with this problem of waste, including the theory of sacrifice.</span></p> <p><span style="font-size: 0.875rem;">2) Development of a creative holistic waste management process of the community through Buddhist waste bank activities has 3 steps: (1) the process of creating knowledge, planning and setting goals; Conduct campaigns and transfer knowledge about waste through public relations through the community broadcasting tower. Interspersed information about the benefits of garbage collection and the dangers of waste in the monk's sermons. (2) The process of creating development guidelines, including reducing social gatherings and carnivals to reduce the amount of waste. Procedures for creating guidelines and division of responsibilities Use the temple as a center for community waste management. Organize activities to weave junk cloth and waste for eggs.</span></p> <p>3) A creative, holistic waste management model for the community is implemented through Buddhist refuse bank activities, which include the promotion of awareness and the proper sorting of waste. Minimization of trash, waste recycling, reuse, composting, recycling, and incineration.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287334FACTORS THAT AFFECT DECISION-MAKING IN THE ELECTION OF MEMBERS OF THE HOUSE OF REPRESENTATIVES. CONSTITUENCY, 2023, DISTRICT 5, UDON THANI PROVINCE2025-08-22T10:09:06+07:00Korawee Sarakhamkorawee403@gmail.comSuriyasai Katasilakorawee403@gmail.com<p>This research aimed to: 1) study the causal factors influencing voters’ decisions in the election of Members of the House of Representatives in Constituency 5, Udon Thani Province; and 2) analyze voting behavior in the same constituency. This study employed a qualitative research approach. Data were collected through in-depth interviews with 30 key informants, including local politicians, businesspeople, community leaders, vendors, and general citizens. The data were analyzed using content analysis, and the credibility of the findings was verified through triangulation.</p> <p>The research findings revealed that: National economic and political conditions significantly influence the voting behavior of people in the area. In particular, during times of economic hardship or dissatisfaction with the government, candidates who are able to clearly present practical solutions, communicate sincerely, and take a firm stance on the issues faced by the public tend to attract more attention and have a higher chance of gaining votes. Additionally, the popularity of political leaders or parties can have both positive and negative effects on local candidates. Voting behavior in Constituency 5 of Udon Thani Province reflects the complexity of multiple interrelated factors, including candidate personality, social relationships, economic conditions, communication strategies, and the current political context. Different voter groups have diverse needs and motivations, making electoral decision-making in this constituency a multidimensional process that requires thorough analysis.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288436The Effects of Natural Medicine on Chemical Pesticide Use Behavior and Health Conditions of Hight-Risk Famers in Ban Naiwong, Nai Wong Nuea Subdistrict, La-un District, Ranong Province2025-09-24T12:11:45+07:00Wanmaka Srimuangwonmaka@gmail.com<p>This research aimed to compare the behavior of pesticide use, illness, and cholinesterase enzyme levels of at-risk farmers before and after receiving the Traditional Thai Medicine Wisdom. Most farmers had risks from chemical use at an unsafe level, which affected the nervous system and health. The research used a mixed-method approach, being experimental research with one group pretest–posttest design combined with qualitative descriptive research. The quantitative sample consisted of 50 people, and the qualitative sample consisted of 9 people selected purposively from 3 villages. Data were collected by questionnaires and in-depth interviews. The data were analyzed by frequency, percentage, mean, standard deviation, and the paired t-test to compare the chemical levels in the blood before and after using the Traditional Thai Medicine Wisdom.</p> <p>The results found that:</p> <p>1) Before using the Traditional Thai Medicine Wisdom, at-risk farmers had pesticide use behavior at a moderate level of 78.0 percent, and after using the Traditional Thai Medicine Wisdom at a good level of 64.0 percent. The mean score increased from 56.7 to 62.7 with a statistically significant difference, showing that the Traditional Thai Medicine Wisdom helped improve pesticide use behavior toward safer practices.</p> <p>2) Before using the Traditional Thai Medicine Wisdom, at-risk farmers had pesticide use behavior at a moderate level of 78.0 percent, and after using the Traditional Thai Medicine Wisdom at a good level of 64.0 percent. The mean score increased from 56.7 to 62.7 with a statistically significant difference, showing that the Traditional Thai Medicine Wisdom helped improve pesticide use behavior toward safer practices.</p> <p>3) Before using the Traditional Thai Medicine Wisdom, most farmers had cholinesterase enzyme levels at an unsafe level of 70.0 percent, but after using the Traditional Thai Medicine Wisdom, most had levels at a risky level of 64.0 percent, and no group was found at the unsafe level, showing that the Traditional Thai Medicine Wisdom helped balance the body and reduce toxin accumulation in the blood effectively.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287971Cultural Capital and Water Management in the Wang Wa Subdistrict Community Area, Klaeng District, Rayong Province2025-09-04T08:42:31+07:00Rattana Petsungnernrattana.pe@rbru.ac.thChatshavan Maksinrattana.pe@rbru.ac.thProntiwa Arsewarattana.pe@rbru.ac.thChaiyon Praditsinrattana.pe@rbru.ac.th<p>This research article aims to study the use of cultural capital for water management in the Wang Wa Subdistrict community area, Klaeng District, Rayong Province, and to propose guidelines for the use of cultural capital in water management for the same area. This is a qualitative research study. The researcher used an in-depth interview method with 13 key informants, including: 1) the President of the Wang Wa Subdistrict Cultural Council, 2) the President of the Wang Wa Subdistrict Water Users’ Management Group, 3) the headman of Wang Wa Subdistrict, 4) the mayor of the Wang Wa Subdistrict Administrative Organization, 5) the President of the Wang Wa Subdistrict Community Enterprise Group, 6) the President of the Wang Wa Subdistrict Volunteer Women's Development Group, and 7) the abbots of temples within Wang Wa Subdistrict. Data was analyzed using descriptive analysis. The research findings revealed that the use of cultural capital for water management in Wang Wa Subdistrict was achieved through the establishment of the Wang Wa Subdistrict Irrigation Water Users' Management Group. This group is an assembly of community members with expertise and experience in water management in the Wang Wa Subdistrict community who came together as volunteers. The water management process is based on cultural capital related to the local way of life and wisdom in fruit gardening, particularly durian farming. This serves as the initial foundation for gathering volunteers for water management. There is regular exchange and discussion regarding durian orchard management to produce high-quality durians for export, especially concerning water management with a sufficient supply of initial capital water for the durian orchards. Additionally, the belief in worshiping the orchard annually is thought to bring abundant produce from the local spirits to one's own orchard and group.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287519Safe Agriculture Model for Sustainable Development in Thai Society2025-09-11T09:56:34+07:00Bussaba watthipongbussaba1299@gmail.com<p>This research aimed 1) to study the safe agriculture management of farmers in Thai society, 2) to develop the safe agriculture management system of farmers in Thai society, and 3) to propose a safe agriculture model for sustainable development in Thai society. The qualitative research was conducted by studying data from in-depth interviews and group discussions to gather opinions from 15 key informants, consisting of community leaders, government officials, and farmers with experience in safe agriculture. In addition, participatory action research (PAR) was applied, covering 3 main learning centers: the Agricultural Learning Center (Phonlith Farm) Ban Non Samran, Ban Rai Subdistrict, Thepsathit District, Chaiyaphum Province, the fruit network center, and the “Suan Suay 168 Ban Rai” learning center, as well as 30 farmers who participated in the participatory action research activities. The operation in 3 pilot areas focused on experimental planting of safe vegetables and fruits such as avocado, date palm, and organic salad vegetables. The research instruments consisted of semi-structured interviews, focus group question guidelines, field notes, and evaluation forms. The data were analyzed by content analysis and synthesized in connection with relevant concepts and theories.</p> <p>The results revealed that 1) most farmers managed safe agriculture by applying the sufficiency economy philosophy together with GAP standards, covering soil preparation, water management, the use of appropriate plant varieties, biological methods of plant maintenance, harvesting, and marketing. 2) The development of the management system emphasized reducing chemicals, increasing the use of local wisdom and natural innovations, along with developing green markets and online marketing channels, reduce production costs, increase income, and strengthen communities. 3) The proposed safe agriculture model focused on capital management, production process, standard certification, social responsibility (CSR/CSV), The Application of Buddhist Principles and the Creation of Sustainability in Thailand’s Safe Agriculture System.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288597Values and Spiritual Well-being from Sharing of Dharma Medical Volunteers2025-09-29T09:23:45+07:00Narong srimuangnarong2551@gmail.com<p>This research is a qualitative study with the objectives to study the value of sharing among Dhamma Way volunteer doctors, the well-being derived from sharing among Dhamma Way volunteer doctors, and to present a model of sharing among Dhamma Way volunteer doctors that creates value and well-being. The data were collected using in-depth interviews from 15 key informants who are Dhamma Way volunteer doctors from all over the country.</p> <p>The research findings show that: The value of sharing arises from the behavior of sacrificing one’s own possessions, both in tangible and intangible forms, through the pure spirit of sharing without expecting anything in return, under the concept of “to give and think not to take anything from anyone.” It is a virtue that immediately brings goodness to the giver, as the Dhamma Way volunteer doctors firmly believe in the law of good and bad karma that results from one’s actions. The result of sharing with a pure heart by the Dhamma Way volunteer doctors, which is a wholesome and meritorious act of goodness, brings about good things and leads to well-being in various aspects as follows: 1) Physical well-being, 2) Mental well-being, 3) Social well-being, and 4) Spiritual well-being. The research found that the sharing style of the Dhamma Way volunteer doctors is unique and different from the general giving in society. It can be concluded as a sharing model practiced collectively according to the Seven Dhamma-based Virtuous Practices (Boonyawut 7) as follows: 1) Vegetarian food, 2) Chemical-free agriculture, 3) Boonniyom communication, 4) Boonniyom commerce (Dhamma Way market), 5) Boonniyom education (Children’s School, Wichararam Institute), 6) Boonniyom health (Health camp), and 7) Boonniyom politics (transcendental politics)</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287534Social Innovation FOR sustainable disputes RESOLUTION OF Public Sector Dispute Mediation Center2025-09-17T10:22:55+07:00Worapol Chaowanaworapol.c@ntplc.co.thSukkasem Khoonthongworapol.c@ntplc.co.th<p>The objectives of this research were: (1) to study the operational structure, processes, and functional roles of community mediation centers in Phichit Province; (2) to analyze the problems and obstacles in the operation of community mediation centers in Phichit Province; and (3) to propose development guidelines for community mediation centers in Phichit Province. This qualitative research involved 15 purposively selected key informants. The primary research instrument was a structured interview, and the data were analyzed using content analysis. The research findings revealed that:</p> <p><span style="font-size: 0.875rem;">1. The operational structure and processes of community mediation centers in Phichit Province were established under the Mediation Act B.E. 2562 (2019). Each center must be initiated by a group of at least five community members and include at least one member who has completed a mediation training course certified by the National Justice Administration Development Committee (NJADC) under the law on the development of justice administration. The centers are primarily responsible for accepting mediation requests, conducting mediation procedures, and providing legal education to the public.</span></p> <p><span style="font-size: 0.875rem;">2. Analysis of problems and obstacles indicated that the centers have significantly reduced litigation burdens and expenses for both the public and the state. However, challenges remain in terms of administrative resources, relevant legal frameworks, and stakeholder participation.</span></p> <p align="justify">3. The operational guidelines have been proposed in the form of the WORAPOL Model as a framework for the development and sustainable implementation of dispute mediation by the Community Mediation Center.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288927DEVELOPMENT OF PROCESSES AND TECHNOLOGY TRANSFER FOR NATURAL PLANT SUPPLEMENT PRODUCTION FOR FARMERS IN TABAO SUB-DISTRICT, SURIN PROVINCE2025-10-11T11:49:13+07:00Teangtum Sittichantasenteangtums@hotmail.comNikom Lonkunthoshasada2518@hotmail.comSurachet Worasriasada2518@hotmail.comAsada Wannakayont asada2518@hotmail.com<p>The objectives of this research are to 1) study problems and needs in reducing production costs and using natural plant supplements, 2) develop suitable processes for producing chitosan supplements and evaluate the physical quality of the developed products, 3) transfer knowledge and technology for natural plant supplement production to farmers, and 4) evaluate participants' satisfaction with knowledge and technology transfer. The research sample consisted of 115 farmers from Tabao Sub-district, Prasat District, Surin Province, selected through purposive sampling. Research instruments included questionnaires, production process recording and evaluation forms, knowledge transfer media, and satisfaction evaluation forms. Results revealed that farmers faced increasing production costs (76.2%), soil quality deterioration (68.7%), and health problems from chemical use (62.2%). The developed production process utilized three main raw materials: ready-made chitosan powder, clean water, and vinegar (5%), demonstrating superior efficiency compared to traditional methods by reducing costs by 50-55%, decreasing production time to only 25-30 minutes, and improving dissolution efficiency to 92%. Knowledge transfer encompassed chitosan properties, production processes, application methods, brand design, and online marketing channels. The overall satisfaction evaluation was at the highest level (mean = 4.70), with content and service delivery receiving the highest equal scores (4.75), followed by practical application (4.65) and knowledge comprehension (4.64), respectively. The evaluation results reflected successful knowledge transfer, enabling farmers to acquire knowledge, achieve satisfaction with services provided, and develop confidence in practical application, establishing a sustainable foundation for developing farmers' self-reliance capacity.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/286831 Community empowerment process in spatial management in Tha Bua Subdistrict, Pho Thale District, Phichit Province2025-09-17T09:43:08+07:00 PhraKhur Phisutthpanvphiwatkitnoppanat2563@gmail.comSukkasem Khuntongkitnoppanat2563@gmail.com<p>The objectives of this research article are: 1) to study community management processes; 2) to develop a process for empowering communities in area-based management; and 3) to present that empowerment process for area-based management. This qualitative study employed purposive sampling to select 25 key informants, comprising members of the Tha Bua Subdistrict Administrative Organization committee, farmer groups, and government agencies. Research instruments included a structured interview schedule in conjunction with participant observation. Data were analyzed using content analysis and presented descriptively and narratively.</p> <p>The findings revealed that</p> <p><span style="font-size: 0.875rem;">1) Community Management Process Tha Bua Subdistrict has established a “Natural Agriculture Learning Center,” which applies the “Nine-Step Ladder Theory toward Sufficiency, Prosperity, and Sustainability.” Through this framework, the community has demonstrated its capacity for “self-management” by maintaining traditional production systems—namely rice farming and fruit orchards (jujube, lime, guava, and pomelo)—based on the principle of safe chemical use. All practices comply with Good Agricultural Practice (GAP) standards, ensuring both consumer safety and environmental sustainability.</span></p> <p><span style="font-size: 0.875rem;">2) Community Empowerment Process The process of community empowerment aligns with sustainable development, based on the List Model, in the following aspects 1) knowledge management serves as a model for agricultural practices 2) innovation is integrated in ways consistent with agricultural production 3) it provides a pathway for scaling up safe agriculture at the local level and 4) it enables adaptation to changes in the health-oriented market system.</span></p> <p>3) Community Empowerment in Spatial Management there is a process of community empowerment in spatial management based on three core forces: cooperation, solidarity, and spirituality that already exist within the community. These forces contribute to the holistic development of individuals in both material and spiritual dimensions. The outcome is reflected in the form of social capital, cultural capital, and natural capital, which enable the community to manage itself in accordance with the local conditions and challenges related to the agricultural production system.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288088The Study of Potential and Strategies to Ecotourism in Ban Kholng Ta Perm, Phra Samut Chedi District, Samut Prakan Province2025-09-07T10:48:23+07:00 Saichon DokmaiSaichon@gamil.com<p>The purpose of this research was threefold: 1) to analyze the ecotourism potential of Ban Khlong Ta Perm, Phra Samut Chedi District, Samut Prakan Province; 2) to develop participatory ecotourism activity sets for the community; and 3) to propose strategic guidelines for sustainable ecotourism development centered on community participation. The research employed a mixed-methods approach, combining qualitative research–through in-depth interviews, participatory observation, and field studies with a quasi–experimental method utilizing community-based ecotourism activity modules. The target group comprised 30 individuals, including community leaders, youth, women’s groups, and local entrepreneurs.</p> <p>Findings revealed that Ban Khlong Ta Perm possesses rich natural resources such as mangrove forests, canal ecosystems, and biodiversity, as well as strong social and cultural capital, including intergenerational relationships and local wisdom. The qualitative data confirmed the community’s readiness and enthusiasm for ecotourism. The experimental activities significantly improved participants' knowledge, attitudes, and behaviors regarding conservation and tourism management.</p> <p>Strategic analysis using SWOT and TOWS matrices resulted in the formulation of four strategic directions SO, WO, ST, and WT and the development of a “Strategic Model for Sustainable Ecotourism Development in Ban Khlong Ta Phoem.” This model links input factors, participatory processes, and desired outcomes, such as increased community income, enhanced environmental awareness, and long-term socio-cultural sustainability.</p> <p>The study recommends that local administrative bodies, educational institutions, and the private sector collaborate to provide structural, financial, and knowledge-based support. It also encourages further comparative research on ecotourism management across different ecological zones in Thailand.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/286856The Role and Potential of The Buddhist Health Promotion Center in Phichit Province for Social Development2025-07-30T14:13:25+07:00Wirat Wacharasittimethitassanapol.khem@mcu.ac.thSukkasem Khuntong Khuntongtassanapol.khem@mcu.ac.th<p>This study aimed to: (1) examine the social‐development roles of the Buddhist Health Promotion Center in Phichit Province; (2) investigate the Center’s capacity-building processes; and (3) strengthen its social-development networks. A qualitative design was employed using purposive sampling of 10 key informants. Data were collected through structured interviews, focus-group discussions, and participatory workshops, verified via data triangulation (persons, time, and place), and analyzed using content analysis. The field site was Wat Thap Khlo (Suan Phothisat), Thap Khlo District, a prototype temple for refuge and palliative care for ailing monks.</p> <p>1) The social-development role of the Buddhist Health Promotion Center in Phichit Province has been implemented under the policies of the Supreme Sangha Council and in parallel with the Ministry of Public Health. The primary aim is the prevention, support, and promotion of monks’ health.</p> <p>2) The capacity-building process of the Center begins with the concept of counseling, the development of training curricula to enhance the potential of phra khilanupatthak (Monks Caring for the Sick), and the expansion of Buddhist health-promotion networks.</p> <p class="7">3) The network-strengthening process involves collaboration with state agencies and civil society to improve quality of life through the integration of “Buddhist principles and technology.” Its proactive approach operates across four dimensions: providing relief and assistance, supporting and nurturing, participatory development, and integrated networking.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288090GUIDELINES FOR PARTICIPATORY CULTURAL TOURISM MANAGEMENT AT WATPHRAPHUTTHABAT RAJAWORAMAHAVIHAN, SARABURI PROVINCE 2025-10-17T08:11:36+07:00Pannatorn Usomburnfarmmer4052@gmail.com<p>This research article aims 1) To study the conditions of cultural tourism management at Wat Phra Phutthabat Ratchaworamahawihan, Saraburi Province. 2) To study the process of cultural tourism management at Wat Phra Phutthabat Ratchaworamahawihan, Saraburi Province. 3) To study the participatory approach to cultural tourism management at Wat Phra Phutthabat Ratchaworamahawihan, Saraburi Province. The research employed a qualitative research methodology. The research instruments were interviews and focus group discussions with 20 key informants, including monks and laypersons, as well as a study of related documents and non-participant observation. Data triangulation was used for data verification, and descriptive analysis was applied.</p> <p>The findings revealed that: 1) The condition of cultural tourism management at Wat Phra Phutthabat Ratchaworamahawihan remains an important center of Buddhism and local traditions, but it faces problems such as tourist congestion during festival periods, inadequate area management systems, and unequal distribution of benefits to the community. 2) The tourism management process has been integrated from multiple sectors, including the temple, government agencies, and the community, with an emphasis on the conservation of religious sites and the continuation of traditions such as the Worship of the Buddha’s Footprint Festival and the Offering of Flowers on Buddhist Lent Festival. However, it still lacks a systematic administrative structure and participatory mechanisms. 3) The appropriate management approach should emphasize community participation in all stages, including planning, organizing activities, and allocating benefits, by integrating the principles of cultural tourism with the Seven Sappaya principles to create a balance between the conservation of cultural heritage, the improvement of community quality of life, and the promotion of the tourism economy. The research results can serve as a prototype for the development of participatory cultural tourism management for Wat Phra Phutthabat Ratchaworamahawihan and can also be applied to other religious sites or cultural tourism areas in the country.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287580PLATPORM MODEL FOR DEVELOPING SOCIAL ONLINE BUSINESS ENTREPRENEURS2025-09-13T12:11:30+07:00Chaiyapont Pasurathbunjongbigsu.kbg@gmail.comSukkasem Khoonthongbigsu.kbg@gmail.comChaiyapont Pasurathbunjongbigsu.kbg@gmail.com<p>This research aims to: 1) study the context of a social enterprise online business platform; 2) develop a social enterprise online business platform; and 3) strengthen the network of social enterprise online entrepreneurs. The study was conducted using a qualitative research approach with 15 key informants, selected through a purposive sampling method based on criteria that included government agency executives, private sector businesses, and entrepreneurs. The instruments used in the research included a structured interview and content analysis.</p> <p>Research Findings: 1) The Current Context of Online Business Platforms The e-commerce landscape is growing rapidly worldwide. In Thailand, this growth has been dominated by foreign platforms like Shopee and Lazada. This has put Thai entrepreneurs at a disadvantage because they struggle to adapt to new technologies, and government agencies have not provided sufficient support for technological skill development. 2) Developing a Social Enterprise Online Platform To compete effectively, Thai entrepreneurs should develop platforms based on the principles of social enterprise. This model focuses on solving social and environmental problems while also generating profits. By incorporating the unique Thai characteristic of sharing, the platform would stand out as a central hub for community products, local wisdom products, and OTOP items from across the country. This approach would increase its potential to become a leading national platform.3) Strengthening the Entrepreneurial Network Building a successful network of online entrepreneurs requires collaboration from all sectors. This effort should begin in educational institutions, which can lay the groundwork and develop the skills needed to compete with foreign platforms. By empowering the public to run online businesses–creating jobs, careers, and income–and leveraging Thailand’s unique cultural identity, this initiative can contribute to the sustainable development of society as a whole.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288978The Development of a Process for Building an Ethical Organizational Culture in Secondary Schools Under the Pathum Thani Primary Educational Service Area Office 2.2025-10-28T14:14:04+07:00Phrakhru Soponpattaravetittipol.pad@mcu.ac.thPhrakhru Wiwatthammanukunp.dr.natnicha@gmail.comPeravat Chaisukp.dr.natnicha@gmail.comPhiphu Phongsuwanp.dr.natnicha@gmail.comPhrakhru Bhavavorabundit Vip.dr.natnicha@gmail.comPhrakhru Suchitrattanakornp.dr.natnicha@gmail.com<p>The objectives of this research article were to study the priority needs for the process of creating an ethical organizational culture in educational institutions for primary school teachers under the Pathum Thani Primary Educational Service Area Office 2, to develop the process of creating such organizational culture, to implement the process, and to evaluate the process of creating an ethical organizational culture in educational institutions for primary school teachers under the Pathum Thani Primary Educational Service Area Office 2. This is a Research and Development (R&D) study combining quantitative and qualitative research methods. It was conducted within the area of the Pathum Thani Primary Educational Service Area Office 2, with a population consisting of teachers and school administrators. The qualitative sample group consisted of 15 key informants for in-depth interviews and focus group discussions, and quantitative data were collected using a needs assessment questionnaire from 120 teachers. Quantitative data were analyzed using descriptive statistics (frequency, percentage, mean, and standard deviation), while qualitative data were analyzed using content analysis and descriptive narration.</p> <p>The research findings revealed that 1) The current state of the ethical organizational culture was at a moderate level, while the desirable state was at a high level. There were urgent priority needs regarding the ethical leadership of administrators and participation in defining values. 2) The result of the process development yielded the "ETHIC Model," consisting of 5 key steps, which was validated by experts at the highest level. 3) The implementation results showed that administrators and teachers exhibited behaviors consistent with shared values, resulting in enthusiasm and a clearly positive working atmosphere. 4)The evaluation results showed that stakeholders were satisfied and perceived the benefits at the highest level.</p> <p>The body of knowledge derived from this research presents the "ETHIC Model" as a flexible and participatory process innovation. This confirms the academic concept that creating a sustainable ethical culture requires strong leadership coupled with the creation of shared values that are practical within the context of the educational institution.</p>2025-12-29T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/286858THE DEVELOPMENT OF CREATIVE TEACHING SKILLS OF DHAMMA TEACHING MONKS IN PHICHIT PROVINCE2025-07-30T13:46:39+07:00Phrakhru Phitunnakharaphilak Phrakhru Phitunnakharaphilaktassanapol.khem@mcu.ac.thSukkasem Khuntongtassanapol.khem@mcu.ac.th<p>The objective of this research article is to 1) To analyze the conditions and problems of dhamma teaching monks in Phichit province 2) To develop creative teaching skills of dhamma teaching monks in Phichit province and 3) To present guidelines for developing creative teaching skills for dhamma teaching monks in Phichit province. Key informants: 50 monks Selected specific instruments used were a structured interview with an opinion survey. Data were analyzed in terms of content and percentage, arithmetic mean, and standard deviation. The results of the study found that</p> <p><span style="font-size: 0.875rem;">1. Buddhist monk teachers of morality have knowledge of the teachings of Buddhism ready to be passed on to students in schools but lack skills in four areas: 1) skills in introducing lessons, 2) skills in explaining, 3) skills in using teaching equipment, and 4) skills in summarizing lessons.</span></p> <p><span style="font-size: 0.875rem;">2. The overall results found that the monks who teach morality have higher development skills after receiving training under the project to develop morality teachers in schools.</span></p> <p>3. The guidelines for developing creative teaching skills through the training of four key areas must be integrated with the Buddhist principle of the Four Iddhipada, which consist of 1) Chanda (aspiration), 2) Viriya (perseverance), 3) Citta (concentration), and 4) Vimamsa (investigation). This integration will lead to creative teaching practices for Buddhist monk teachers of morality in the Sangha of Phichit Province.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288203The Potential Development of Model Youth Crating for Peace in Multi-Religious Areas in Three Southern Border Provinces2025-09-10T13:57:36+07:00Suchat MaionChaiyut.inb@mcu.ac.thchaiyut Inbuachaiyut.inb@mcu.ac.thChanit Chooluean Chaiyut.inb@mcu.ac.thPamonrat ChumpoopraviroChaiyut.inb@mcu.ac.th<p>This research aimed (1) to study the lifestyle patterns of youth living together with peers of different religions in a multireligious context in the three southern border provinces, (2) to analyze the potential of youth in creating peace in multireligious areas, and (3) to develop the potential of model youth in creating peace in such areas. The research employed a mixed-methods research design. Quantitative data were collected through questionnaires administered to a group of 100 youth, while qualitative data were obtained from in-depth interviews and focus group discussions with 16 key informants, as well as from observation and the implementation of activities to develop the potential of model youth, involving 60 participants.</p> <p>The research findings revealed that (1) the overall lifestyle patterns of youth living together with peers of different religions in multireligious areas were at a high level. When ranked by mean scores from highest to lowest, they included adherence to religious principles (x̄ = 4.28, S.D. = 0.80), self-development in peacebuilding (x̄ = 4.27, S.D. = 0.75), knowledge about peacebuilding (x̄ = 4.18, S.D. = 0.80), peaceful communication (x̄ = 4.12, S.D. = 0.82), and participation with peers of different religions (x̄ = 4.12, S.D. = 0.90). Most youth had positive attitudes toward peaceful coexistence in a society characterized by religious and cultural diversity and were able to accept differences, adapt themselves, and participate in activities that promote mutual understanding.</p> <p>(2) The potential of youth in creating peace in multireligious areas comprised five dimensions: potential in knowledge about peacebuilding, potential in peaceful communication, potential in participation with peers of different religions, potential in self-development for peacebuilding, and potential in adherence to religious principles.</p> <p>(3) The results of developing the potential of model youth indicated that the youth demonstrated peaceful communication behaviors at a good to excellent level and had a high level of satisfaction with the activities. These findings reflect that youth in multireligious areas have the potential to become an important driving force in creating peace and to serve as a fundamental base of a peaceful and sustainable multicultural society.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287649Development of The Health Promotion Program for Teen Mom’s Pregnant2025-09-17T10:24:28+07:00uma prasertsriumaaor19@gmail.com<p>This research aims to: 1) examine the health status of pregnant teenage mothers attending antenatal care at public health service units; 2) develop a health promotion program for pregnant teenage mothers during pregnancy with family participation; and 3) propose guidelines for promoting health among pregnant teenage mothers through family involvement. The research employed a parallel mixed-method design, combining qualitative and action research approaches. Data were collected through literature review, field research, and in-depth interviews with pregnant teenage mothers, their families, obstetricians, nurses, public health officers, and village health volunteers (VHVs) in the area of Chai Nat Narenthorn Hospital, Chai Nat Province. Content analysis was used for data analysis. </p> <p>The findings are concluded as follows:</p> <p><span style="font-size: 0.875rem;">1. The health status of pregnant teenage mothers is complex across four dimensions: physical health, characterized by lack of knowledge and inappropriate self-care behaviors; emotional health, with high stress and anxiety especially during early pregnancy; social health, as teenage mothers face stigma and social role limitations; and mental health, where spiritual support enhances effective adaptation.</span></p> <p><span style="font-size: 0.875rem;">2. The developed health promotion program should be systematically designed, taking into account community context and the knowledge level of teenage mothers. The content should be easily understandable and use diverse media. Activities should emphasize family participation, with ongoing follow-up supported by mentors and public health officers.</span></p> <p align="justify">3. Effective health promotion guidelines should include educating teenage parents through creative activities, changing social attitudes via public media, supporting resources alongside participatory conditions, and providing platforms for teenage mothers and their families to voice their opinions at policy levels, thereby fostering understanding and support across all health dimensions.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/290048Citizenship in a Democratic System and Equality in Thai Society2025-12-15T15:27:21+07:00sompop sirisawangburapis@gmail.comKornkarn Sirisawangburapis@gmail.comNarongsak Niamsornburapis@gmail.com<p>This academic article presents ideas regarding citizens in the democratic way in Thai society and equality in Thai society, as well as providing a preliminary explanation about the importance of citizens in a democracy and the role of citizens in promoting equality in society and the main problems affecting equality in Thai society. The focus is on political inequality, which is caused by the consolidation of elites in the form of independent organizations and others, infiltrating every organ of the Thai political system. This has resulted in the public decreasing their trust in the three main powers: the legislature, executive, and judiciary, until the final tool that completely deprives equality is the coup d'état. The creation of true equality must start from building quality citizens (Active Citizens) who are alert and aware of their rights and duties to counter authoritarianism and coups that create inequality through a system of elite privilege. Meanwhile, the elite must stop distorting the law to maintain power and turn to creating transparent oversight mechanisms to move toward a democracy with sustainable equality.</p>2026-01-07T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287227MORAL CITY: The Development of a Moral City2025-10-17T09:17:38+07:00ํYongjirayu Upasenyongjirayu.up@gmail.com<p>MORAL CITY: The Development of a Moral City presents both conceptual and operational frameworks for urban development that place people and values at the center. It connects the principles of participatory development with contemporary urban management (such as smart cities, livable cities, and sustainable cities), enabling technology, infrastructure, and public policy to progress alongside public morality, responsibility, and equity. The article emphasizes that the heart of a Moral City is not about doing projects for the people, but rather working with the people, by opening spaces for them to jointly define problems, make decisions, take action, and share responsibility thereby creating collective power and a sense of ownership of the city by its own citizens. It also presents the case of Moral Provinces as a model for area-based moral development, operating through the “three networks”: operational, policy, and academic networks. This includes processes such as assessing moral capital, organizing moral assemblies, developing moral promotion leaders in each area, and managing knowledge to expand outcomes to neighboring provinces. This framework reflects a moral social ecosystem that fosters virtue as a shared public agenda, transforming it into tangible behavioral and structural changes.</p> <p>However, there remain key challenges, including attitudes that view morality as distant, centralized decision-making within the state, unclear social motivation, and underdeveloped moral indicators and data systems. The article thus proposes future directions: (1) designing area-based moral measurement tools linked to policy, (2) designing and testing incentive systems to enhance community participation and ownership, and (3) integrating religion and culture with urban technology as a driving force to bring Moral City into everyday practice. In conclusion, Moral City is a practical framework area-based, people-driven, guided by morality, and supported by technology to elevate cities toward being “smart, livable, and sustainable,” grounded in moral integrity and humanity.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288043Critical Political Economy Theory and Its Significance for the Analysis of Modern Social Systems2025-09-17T10:12:46+07:00พรทิวา อาชีวะar_porntiwa@hotmail.com<p>This academic article aims to present the conceptual foundations of Critical Theory and Critical Political Economy (CPE) in analyzing capitalism in the 21st century. It employs the framework of Critical Political Economy to examine the global capitalist system and underscores the significance of CPE in shaping our understanding of contemporary capitalism. The analysis focuses on the interaction of three core elements: Critical Theory, a dual-dimensional epistemology that emphasizes the interplay between critique and social praxis, and the formulation of emancipatory political strategies aimed at liberation and freedom. Using a documentary research methodology, the article explores the multifaceted contradictions within global capitalism and the political struggles that seek to dismantle various forms of domination and control. It further proposes alternative pathways toward a new society based on diverse possibilities and transformative visions.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/287560Public service problems of local government organizations2025-09-24T12:25:34+07:00Juthamas Kitkulnamchais65563825045@ssru.ac.thJagraval Sukmaitrees65563825045@ssru.ac.th<p>This academic article is a documentary study examining public service problems in local administrative organizations. Data were gathered from academic documents, relevant research, laws, regulations, and reports from authorized agencies to analyze and synthesize the essential issues. The findings indicate that the main public service problems in local administrative organizations include budget and personnel constraints, duplication of authority, lack of public participation, and limitations in transparency and management efficiency. The study recommends improving the administrative structure, increasing personnel capacity, promoting community participation, and developing inspection mechanisms to enhance the quality of public services and effectively and sustainably meet public needs.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development https://so06.tci-thaijo.org/index.php/JMSD/article/view/288974COMMUNITY AND GOVERNMENT PARTICIPATION IN ACHIEVING SUSTAINABLE ZERO WASTE MANAGEMENT2025-10-16T12:50:09+07:00Rapeepat Promjanpromjan.rapeepat@gmail.com<p>This academic article aims to analyze the concepts and roles of community and government participation in driving sustainable zero waste management. The study applies the frameworks of public participation, circular economy, and new public management as the analytical foundation. The findings indicate that achieving zero waste requires proactive community engagement at all stages, from awareness building and community organization to collaborative learning with the government and private sector. The integration of digital technologies such as artificial intelligence, big data, and the Internet of Things, together with public–private collaboration, enhances the efficiency of waste collection, transportation, and recycling systems. The article suggests that the government should support community learning, create economic incentives, and establish joint policies that promote the sustainable development of a zero-waste society.</p>2025-12-27T00:00:00+07:00Copyright (c) 2025 Journal of MCU Social Development