NUALSUT, S.; SRINUANPAN, B.; SRINUANPAN, C. MARKETING COMMUNICATION STRATEGIES INFLUENCING CONSUMER ENGAGEMENT IN MODERN RETAIL BUSINESSES IN NAKHON SI THAMMARAT PROVINCE. Journal of Social Science and Cultural, [S. l.], v. 10, n. 7, p. 203–218, 2026. Disponível em: https://so06.tci-thaijo.org/index.php/JSC/article/view/295378. Acesso em: 1 sep. 2026.