THUBTHONE, P.; CHOONHACHATRACHAI, A. THE STUDY OF GUIDELINES AND FACTORS AFFECTING THE SUCCESS IN S-CURVE INDUSTRY: A CASE STUDY OF A CEMENT COMPANY. RMUTP Journal of Business and Innovation Management , Bangkok, Thailand, v. 2, n. 1, p. 81–91, 2023. Disponível em: https://so06.tci-thaijo.org/index.php/RMUTP_JBI/article/view/265835. Acesso em: 1 oct. 2026.