KRUEAIN, P.; PAPATTHA, C. Perceived and Attitudinal Factors Influence the Consumer Demand for Rice Bran Powder Products among Working Adults in Bangkok. RMUTP Journal of Business and Innovation Management , Bangkok, Thailand, v. 5, n. 1, p. 24–37, 2026. Disponível em: https://so06.tci-thaijo.org/index.php/RMUTP_JBI/article/view/291901. Acesso em: 16 sep. 2026.