PRAPHRUETMON, C.; TUBTIMCHAROON, . N. . The More Familiar You Are, The Less You Will Buy：The Moderating Effect of Relationship Strength. Journal of ASEAN PLUS Studies, [S. l.], v. 5, n. 1, p. 84–105, 2024. Disponível em: https://so06.tci-thaijo.org/index.php/aseanplus/article/view/272965. Acesso em: 11 dec. 2025.