PRAPHRUETMON, C. .; TUBTIMCHAROON, . N. .; SRESTEESANG, W. .; SRIAPHIPHAN, P. . Analysis of the Relationship between UGC’s Concrete, Abstract Content, and Brand Attitude on Purchase Intention of Generation Z. Journal of ASEAN PLUS Studies, [S. l.], v. 6, n. 1, p. 24–42, 2025. Disponível em: https://so06.tci-thaijo.org/index.php/aseanplus/article/view/282959. Acesso em: 11 dec. 2025.