Asia Social Issues <p style="margin: 0in; margin-bottom: .0001pt; background: white;"><strong><span style="font-size: 16.0pt; color: #333333;">About the journal </span></strong></p> <p>Asia Social Issues offers a publication opportunity to academic articles, research article and review article <a href="" target="_blank" rel="noopener">(ASI Template 2022)</a>. Manuscripts should be written in English and be submitted either online at <a href="" target="_blank" rel="noopener"></a> (<strong>Begin at January 2020 <img src="" alt="newdata12.gif" /></strong>). The journal provides an intellectual platform for work in the fields of interdisciplinary Social Science and Humanities, that publishes 6 issues annually since 2021;<br /> - Issue 1 (January - February)<br /> - Issue 2 (March - April)<br /> - Issue 3 (May - June)<br /> - Issue 4 (July - August)<br /> - Issue 5 (September - October)<br /> - Issue 6 (November - December)</p> <p style="margin: 0in; margin-bottom: .0001pt; text-align: justify; text-justify: inter-cluster; background: white;"><strong><span style="font-size: 16.0pt; color: #333333;">Scopes</span></strong></p> <p>Asia Social Issues seeks articles addressing issues in the following areas:<strong><br /></strong> - Sociology<br /> - Anthropology<br /> - Area Studies<br /> - Business &amp; Economics<br /> - Political Sciences<br /> - Cultural Studies<br /> - Communication Studies<br /> - Arts, Language &amp; Literature<br /> - Education<br /> - Law<br /> - Other Related Fields. </p> <p><strong><span style="font-size: 16.0pt; color: #333333;">Reference Style and Format</span></strong></p> <p>References should follow the standards summarized in the APA 6th edition<br />See Examples of Reference Style "<span id="s-lg-guide-description"><a href="" target="_blank" rel="noopener">A guide to using the APA 6th referencing style</a>".</span></p> <p><strong><span style="color: #333333;"><span style="font-size: 16.0pt; color: #333333;">Editor in Chief</span></span></strong></p> <p><a href="" target="_blank" rel="noopener">Asst. Prof. Dr. SIRIPORN SOMBOONBOORANA</a>, <br />School of Liberal Arts, Walailak University, <br />Thasala, Nakhon Si Thammarat 80161, Thailand</p> <h2><strong><span style="color: #333333;"><span style="font-size: 16.0pt; color: #333333;">Indexed in<br /></span></span> <img src="" /> </strong><img style="font-size: 14px;" src="" /> <a style="font-size: 14px;" href="" target="_blank" rel="noopener"><img src="" width="164" height="27" /></a> <a href="" target="_blank" rel="noopener"><img src="" width="105" height="30" /></a> <a href="" target="_blank" rel="noopener"><img src="" width="74" height="45" /></a></h2> College of Graduate Studies, Walailak University, Nakhon Si Thammarat 80161, Thailand en-US Asia Social Issues 2774-0315 <p>Copyright: CC BY-NC-ND 4.0</p> Examining Philippine Competition Policy (1992-2015) through Punctuated Equilibrium Theory <p>For many democracies, competition in the free market is an essential pillar to ensure the continuous improvement of the standard of living of their citizens. In the Philippines, an anti-trust law was only institutionalized in July 2015 after former President Benigno Aquino III signed into law the Philippine Competition Act (PCA). Despite this major legislative landmark, critics argue that it should have been passed two decades ago. The study finds that the role of political institutions has been instrumental in effecting policy stasis as oligarchs and economic elites maintain close links with the legislators and government officials. Furthermore, the Philippine government has opted to focus on issue-neutral, non-controversial, and public works-centered projects to prevent debate among colleagues and to satisfy demands of constituencies. Interestingly, there was no triggering event to effect policy change. Instead, the passage of the PCA is due to two major reasons: domestic rationale; and global developments.</p> Jovito Jose P. Katigbak Copyright (c) 2022 Asia Social Issues 2022-06-06 2022-06-06 15 5 254903 254903 10.48048/asi.2022.254903 A Learning Organization: Conditions for Success of the Excellent Schools in Hunan, China <p>This research aimed to study the conditions for the success of the three excellent schools and use the findings to design a model for the development of excellent schools in Hunan, China. The quantitative data were gathered from the sample group of 392 teachers of the three schools, who filled out the 45-item questionnaires, while the qualitative data were from in-depth interviews with the three school principles. Quantitative data were analyzed by factor analysis, and qualitative interview data were analyzed by Grounded Theory. The findings from the questionnaire data analysis identified eight aspects that shaped a learning organization: 1) School policies and goals 2) Supportive Environment 3) Professional development 4) Collaboration 5) Strategies to adapt to changes 6) Leadership 7) Sharing vision 8) Information Technology. From the three principals’ interviews, six themes emerged: 1) Changes in all areas affecting education and Change-facing strategies 2) Choices of curricula and pedagogies 3) Successful ways to teacher development 4) Student preparation for the Future 5) Cooperation of all school stakeholders and 6) Focus on Innovations. Based on the findings, a recommended model for the schools which aim to become excellent schools has been proposed.</p> Ailan Yuan Anchalee Chayanuvat Copyright (c) 2022 Asia Social Issues 2022-06-06 2022-06-06 15 5 252762 252762 10.48048/asi.2022.252762 Composite Analysis of Mobile Banking Usage: Dimension and Construct Effect <p>This study explores the dimension and construct effect of mobile banking usage on customer satisfaction and loyalty. The research done in previous studies only considered a dimensional or constructive effect. But the construct model cannot be expressed as a dimensional effect. Furthermore, the dimension connection cannot be defined as a construct effect. As a result, both levels should be subjected to hypothesis testing. Mobile banking usage model is measured using a composite model and a formative-formative type for second-order constructs, while customer satisfaction and loyalty are measured using a consistent partial least squares method (PLSc). The data were obtained from 400 students at Valaya Alongkorn Rajabhat University. The consequence of the dimensional effect shows that the influence of promotions, perceived usefulness, and perceived security has a substantial impact on customer satisfaction and loyalty. For the construct effect, the 7Ps organize the mobile banking usage model well, which significantly impacts customer satisfaction and loyalty.</p> Chanta Jhantasana Copyright (c) 2021 Asia Social Issues 2021-12-28 2021-12-28 15 5 252257 252257 10.48048/asi.2022.252257 Ethical Framework of Digital Technology, Artificial Intelligence, and Health Equity <p>Healthcare is evident in the extensive use of digital technology and artificial intelligence (AI). Although one aim of technological development and application is to promote health equity, it can at the same time increase health disparities. An ethical framework is needed to analyze issues arising in the effort to promote health equity through digital technology and AI. Based on an analysis of ethical principles for the promotion of health equity, this research article aims to synthesize an ethical framework for analyzing issues related to the promotion of health equity through digital technology and AI. Results of the study showed a synthesized framework that comprises two main groups of ethical principles: general principles and principles of management. The latter is meant to serve the implementation of the former. The general principles comprise four core principles: Human Dignity, Justice, Non-maleficence, and Beneficence, covering major principles and minor principles. For example, the core principle of Human Dignity includes three major principles (Non-humanization, Privacy, and Autonomy), and two minor principles (Explicability and Transparency). Other core principles have their relevant major and minor principles. The principles of management can be categorized according to their goals to serve different core principles. An illustration of applying the ethical framework is offered through the analysis and categorization of issues solicited from experts in multidisciplinary workshops on digital technology, AI, and health equity.</p> Piyanat Prathomwong Pagorn Singsuriya Copyright (c) 2022 Asia Social Issues 2022-06-06 2022-06-06 15 5 252136 252136 10.48048/asi.2022.252136 The Approaches to Use the Big Data for the Increasing Strategic Management Effectiveness of the Royal Thai Army <p>The objectives of this article were: 1) To find out the conditions and problems of the use of a Big Data system in the current active Army’s strategic administration, 2) To find out the factors that affect the adoption of a Big Data system for enhancing the effectiveness of the Army’s strategic administration, 3) To define approaches to using a Big Data. This research is <span style="text-decoration: line-through;">a</span> strategic research by reviewing relevant concepts, theories, and literature, so methodology research is documentary research. The research results were as follows: 1) the Army is a large unit, so several units are very complex and much data needs to be analyzed, 2) the factors that affect the adoption of a Big Data system for enhancing the effectiveness of the Army’s strategic administration are factors 5V+1C, 3) the approaches to using a Big Data system to increase the effectiveness of the Army’s strategic management include: accessibility, security, editable, online ability, ability to support a wide range of data formats and ready to use immediately. This research has suggested: that there should be a specific agency responsible for maintaining the central database and should encourage personnel with knowledge and expertise in the use of Big Data and the development of additional systems in the future.</p> Satit Tipmanee Copyright (c) 2022 Asia Social Issues 2022-06-06 2022-06-06 15 5 253293 253293 10.48048/asi.2022.253293 A Theoretical Model for Strengthening Bank Reputation in Myanmar During Crisis <p>This paper attempts to construct a theoretical model for amending the impairment of bank reputation and extend the knowledge for policymakers and managers of private banks regarding the essential factors to consider in building a more substantial bank reputation, particularly during the irregular period in banking sector. The quantitative research approach was employed, and randomly selected 350 private bank customers participated in this study. The questionnaire items were analyzed using partially exploratory factor analysis (EFA) and partially confirmatory factor analysis (CFA). The hypotheses were estimated and examined using the structural equation modeling (SEM) technique. According to the results, structural assurance (β=0.738, p&lt;0.001) and financial assurance (β=0.367, p&lt;0.001) had a significant positive effect on service quality. Moreover, service quality positively affected perceived value (β=0.520, p&lt;0.001), communal influence (β=0.765, p&lt;0.001), and bank reputation (β=0.592, p&lt;0.001). Further, perceived value (β=0.284, p&lt;0.05) and communal influence (β=0.122, p&lt;0.05) with regard to private banks all evidenced a positive direct effect on bank reputation. Therefore, this study statically confirmed the roles of structural and financial assurance in improving service quality and service quality outcomes (perceived value and communal influence), leading to a more incredible bank reputation.</p> Phyo Min Tun Copyright (c) 2022 Asia Social Issues 2022-06-06 2022-06-06 15 5 255013 255013 10.48048/asi.2022.255013