[1]
B. Lerkitchalernphon, A. P. D. S. . Thomrongsinththaworn, D. . Chanphet, and piyaprom somboonsuniti, “THE MARKETING FACTORS THAT AFFECT FANS’ ROYALTIES THAI PEOPLE TOWARDS K-POP ARTISTS”, jhsmbuisc, vol. 5, no. 1, pp. 44–53, Apr. 2024.