Factors Affecting to Acceptance the use of Information System Adoption for Organic Agricultural Businesses in Udon Thani Province

Abstract

The purposed of this research were to 1) study the factors affecting to acceptance the use of information system of organic agricultural businesses in Udon Thani Province. 2) create a forecast equation for the adoption of information systems of organic agriculture business in Udon Thani Province. A study of the sample group are farmers participating in the project 1 Tambon 1 New Theory Farmers Group in the area of ​​Udon Thani Province Therefore, the relevant literature was reviewed. Data were collected by surveying through questionnaires. All 125 sets were complete. The statistics used in the analysis were percentage, mean, standard deviation. T-Test Analysis of variance and multiple regression analysis. The findings of this research were as follows 1.Demographic factors of gender, age, educational level were different. There was different acceptance of the use of information systems of organic farming businesses in Udon Thani Province. The working period is different. There was no difference in acceptance of the use of information systems for organic farming businesses in Udon Thani Province with statistical significance at the 0.05 level    2) Multiple regression analysis found that The 5 independent variables together explained the factors affecting to acceptance the use of information system of organic agricultural businesses in Udon Thani Province at 63.4% with statistical significance at the 0.05 level. The regression equation is as follows.  Y = 0.515 + 0.195 () + 0.113 () + 0.132 () + 0.293 () + 0.139()