NOOKATE, P.; KHWANTONGYIM, W.; KAEWJARUS, A. The influence of trust on the decision-making process of purchasing products through TikTok Live among undergraduate students in Mueang District, Songkhla Province. Journal of Management Sciences, Songkhla Rajabhat University, [S. l.], v. 3, n. 1, p. 12–23, 2024. Disponível em: https://so06.tci-thaijo.org/index.php/mgt-skru/article/view/274607. Acesso em: 1 oct. 2026.