Potavanich, T., & Arukaroon, B. (2024). Communicating Luxury Through the Concept of Unconventional Luxury via Imagery Advertising. University of the Thai Chamber of Commerce Journal Humanities and Social Sciences, 44(4), 160–181. retrieved from https://so06.tci-thaijo.org/index.php/utccjournalhs/article/view/278036