SHIIYU, wan; SUPHANYOT, B. Creative Advertisements: Narrative Strategies. University of the Thai Chamber of Commerce Journal Humanities and Social Sciences, [S. l.], v. 44, n. 2, p. 116–130, 2024. Disponível em: https://so06.tci-thaijo.org/index.php/utccjournalhs/article/view/270900. Acesso em: 13 oct. 2026.