CHAISANIT, P.; SOPANIK, S.; RACHAPAETTAYAKOM, P. Enhancing Business Performance Through Innovation: A Study of Day Spas in Thailand. University of the Thai Chamber of Commerce Journal Humanities and Social Sciences, [S. l.], v. 45, n. 3, p. 110–133, 2025. Disponível em: https://so06.tci-thaijo.org/index.php/utccjournalhs/article/view/286193. Acesso em: 20 sep. 2026.