WANTHONG , P.; WONGYOD , P.; HEONGKHAMKEAW, M.; UDOMLAPPAISAN , C. A Discourse Analysis of Ethical Communication and Power Dynamic in Artificial Intelligence: A Case Study of Customer Service AI Chatbots. University of the Thai Chamber of Commerce Journal Humanities and Social Sciences, [S. l.], v. 46, n. 1, p. 203–223, 2026. Disponível em: https://so06.tci-thaijo.org/index.php/utccjournalhs/article/view/291982. Acesso em: 18 sep. 2026.