WARATORNPAIBUL, T. Creating Effective Promotional Media in the Retail Business. University of the Thai Chamber of Commerce Journal Humanities and Social Sciences, [S. l.], v. 36, n. 4, p. 50–62, 2019. Disponível em: https://so06.tci-thaijo.org/index.php/utccjournalhs/article/view/188061. Acesso em: 9 apr. 2025.