MAIPHOOM, U. A STUDY OF THE RELATIONSHIP BETWEEN BRAND EQUITY AND BUYING DECISION TOWORDS SMARTPHONE (IPHONE) OF CUSTOMERS IN BANGKOK METROPOLITAN AREA. Valaya Alongkorn Review, [S. l.], v. 10, n. 1, p. 56–65, 2020. Disponível em: https://so06.tci-thaijo.org/index.php/var/article/view/224180. Acesso em: 28 apr. 2024.