Journal of Humanities and Social Sciences Valaya Alongkorn

GUIDELINES FOR LEARNING MANAGEMENT USING GAMIFICATION THROUGH VIRTUAL REALITY TECHNOLOGY

2026-03-20T08:18:46+07:00

The article, “Guidelines for Learning Management Using Gamification Through Virtual Reality Technology,” presents an approach to learning management that integrates gamification concepts with virtual reality (VR) technology to enhance learners’ motivation and learning experiences in the 21st century. This study employed a documentary research method by synthesizing 12 relevant academic sources from both domestic and international publications, and the data were analyzed using content analysis. The findings indicate that the integration of virtual reality technology with game mechanisms, such as points, achievement levels, reward systems, and creative competition, effectively enhances intrinsic motivation and continuous learner engagement. In addition, virtual reality technology facilitates simulated learning environments that allow learners to explore, experiment, and gain direct experiential learning without temporal and spatial constraints. This article proposes two main instructional guidelines: (1) designing learning activities that align learning objectives with game elements, and (2) utilizing virtual reality technology to reinforce learner motivation. The analysis suggests that this approach can create an engaging, meaningful, and motivating learning environment that effectively supports intrinsic motivation among learners.

LIVING WILL: ADVANCE HEALTHCARE DIRECTIVE AND CHALLENGES IN ENFORCEMENT UNDER THAI LAW

2026-03-18T07:58:44+07:00

This article aims to examine the fundamental principles and enforcement status of the Living Will under Section 12 of the National Health Act B.E. 2550 (2007). It focuses on analyzing practical challenges and comparing them with the Patient Self-Determination Act (PSDA) of 1990 of the United States.

The findings indicate that although the Thai law intends to transition from medical paternalism to the principle of self-determination to protect human dignity, it continues to face several practical legal challenges. These include the ambiguity of the definition of the “terminal stage,” which may lead to defensive medicine; conflicts between the patient’s intent and their relatives’ wishes; and limitations regarding document accessibility in emergency situations. Furthermore, a comparative study with the United States reveals significant structural differences. The US law employs proactive measures by mandating healthcare facilities to inquire about and record advance directives in medical records, establishing a Health Care Proxy system, and enforcing compliance through budgetary conditions. In contrast, Thai law remains passive, lacking a linked database system and penalties for non-compliant healthcare facilities.

Consequently, this article proposes four recommendations to realize the right to die with dignity: establishing enforceable central practice standards; developing a national Living Will database accessible to physicians immediately; enacting laws that mandate state agencies to educate the public; and fostering societal awareness to bridge the gap between legal intent and actual practice.

THE ROLE OF ARTIFICIAL INTELLIGENCE IN PERSONALIZED TRAVEL PLANNING: A REVIEW IN THE THAI TOURISM CONTEXT

2026-03-18T07:57:24+07:00

The tourism industry in the digital era is undergoing a structural transformation driven by advanced technologies, particularly Artificial Intelligence (AI), which plays a pivotal role in reshaping personalized travel planning processes. This academic article aims to review and synthesize theoretical and empirical knowledge regarding the role of AI in supporting personalized travel planning within the context of Thailand’s tourism industry. The study employs a narrative literature review methodology, drawing on relevant academic publications from the past five years.

The findings indicate that the role of AI can be conceptualized through a systemic perspective encompassing three dynamically interconnected dimensions: (1) the data layer, which involves the collection, integration, and analysis of tourists’ behavioral and contextual data; (2) the intelligence layer, which includes recommender systems, machine learning algorithms, and adaptive chatbots; and (3) the value delivery layer, which focuses on creating seamless and personalized travel experiences. The synthesis further reveals a key conceptual insight: AI functions as a “cognitive infrastructure” that enables the integration of data-driven insights, consumer behavior, and tourism resources within a digital ecosystem. This integration enhances demand–resource matching efficiency and facilitates the spatial redistribution of tourists, particularly toward secondary destinations in Thailand. However, the application of AI in the Thai context faces several structural challenges, including the digital divide, data privacy and ethical concerns, and the limited adaptive capacity of local communities. Therefore, this article proposes policy implications emphasizing the development of an inclusive digital ecosystem, balanced data governance, and capacity building among stakeholders to ensure the sustainable and equitable implementation of AI in Thailand’s tourism industry.

DEFINING SOCIAL SKILLS AND GUIDELINES FOR ORGANIZING LEARNING EXPERIENCES IN HOMESCHOOLING MANAGEMENT

2025-09-14T19:39:41+07:00

This study aimed to examine how social skills are defined by learners’ parents and to identify guidelines for organizing experiential groupings in homeschooling education. Employing a qualitative research design, the study utilized in-depth interviews to uncover essential meanings. All interviews were audio-recorded, transcribed verbatim, and systematically analyzed using thematic analysis. A total of five key informants participated in the study. The data were coded, categorized, named, interpreted, compared, and synthesized to construct shared meanings and conceptual linkages. The findings revealed that: (1) Parents who homeschool their children shared similar definitions of social skills, highlighting them as the ability to adapt and live harmoniously with others. Social skills were viewed as essential competencies for functioning within society, emphasizing adaptability to various contexts, positive interpersonal interactions, and adherence to social norms. (2) Guidelines for organizing experiential groupings
in homeschooling varied depending on each learner’s context. Differences were found in activity design, implementation processes, grouping methods, and developmental outcomes. These parental perspectives provide practical insights into fostering social skills within homeschooling settings. Five types of experiential groupings emerged: social interaction experiences, self-awareness and emotional regulation experiences, real-life and community-based learning experiences, simulation and problem-solving experiences, and creative and expressive experiences. These groupings serve as a framework for effectively promoting social skill development among homeschooled learners.

SCIENTIFIC LITERACY OF SCIENCE EDUCATION STUDENTS: AN ANALYSIS OF THE APPROPRIATENESS OF THE COMPETENCY MODEL AND TEST METHOD

2025-11-04T11:21:06+07:00

This study employed a qualitative research method to investigate the scientific literacy and the appropriateness of the test method used among science education students. The focus group discussion was implemented with seven subject matter experts in the fields of science education and science education teaching. Content analysis and thematic coding were employed to analyze the data. The findings revealed that scientific literacy for science education students was comprised of three competencies: Explain phenomena scientifically, Construct and evaluate designs for scientific enquiry and interpret scientific data and evidence critically and Research, evaluate and use scientific information for decision making and action. Additionally, scientific literacy among science education students should be assessed by employing a test method that involves assigned situations, asking students to provide either a few words or a short paragraph in response. This test method must be aligned with three competencies in scientific literacy. Specifically, although these three competencies were originally developed for students aged 15 years old, they can be effectively used to assess scientific literacy among science education students. Scientific literacy is not limited by age; however, it has a continuous nature that can be analyzed deeply depending on the educational level. Additionally, the short essay examination format is appropriate for assessing scientific literacy among science education students. This test format, with a clear rubric, enables students to demonstrate their critical thinking skills, highlight their communication abilities, and apply their knowledge.

DEVELOPMENT AND PSYCHOMETRIC VALIDATION OF A WORKPLACE SPIRITUALITY SCALE FOR REGISTERED NURSES

2025-12-03T08:17:10+07:00

This study aimed to develop and examine the psychometric properties of a Workplace Spirituality Scale for Professional Nurses. The quality of the instrument was evaluated in terms of item discrimination, reliability, and construct validity, and normative data were established. The sample consisted of 500 professional nurses from three hospitals. A five-point Likert-type questionnaire was employed. Content validity was assessed by five experts. The preliminary version of the scale was then pilot-tested with 50 professional nurses to analyze item discrimination, and items with discrimination indices of 0.30 or higher were retained. The finalized instrument was subsequently administered to the full sample, and confirmatory factor analysis (CFA) was conducted. The results indicated that the Workplace Spirituality Scale for Professional Nurses comprised four dimensions with six components, totaling 32 items. Factor loadings ranged from .608 to .767 for Component 1, .538 to .756 for Component 2, .722 to .794 for Component 3, .544 to .834 for Component 4, .544 to .830 for Component 5, and .818 to .879 for Component 6. The overall reliability of the scale was excellent, with a Cronbach’s alpha coefficient of 0.976. In addition, normative scores were established in the form of T-scores, ranging from 20.7 to 65.8. The developed scale can be used as a valid and reliable instrument for assessing workplace spirituality among professional nurses and serves as an important database for the systematic development of human resources in the healthcare sector within the Thai context.

MOTIVATION AND FACTORS AFFECTING E-SPORTS ACTIVITY PARTICIPATION AMONG STUDENTS OF A RAJABHAT UNIVERSITY IN THE NORTHEAST

2026-02-23T08:18:49+07:00

E-sports has become a popular and increasingly widespread sport among university students. With the growing establishment of e-sports clubs in universities, empirical data regarding students' motivation to participate in such activities is are essential. This research aimed to 1) study the level of motivation in participating in e-sports activities, 2) study the level of factors affecting participation in e-sports activities, and 3) analyze the factors influencing the motivation to participate in e-sports activities among students of a Rajabhat University in the Northeastern Thailand. This study employed a survey research design, collecting data from a sample of 422 club members. The research instruments consisted of a questionnaire and open-ended questions. Data were analyzed using descriptive statistics, including frequency, percentage, mean, and standard deviation, and as well as inferential statistics, specifically Multiple Regression Analysis. Additionally, qualitative data from the open-ended questions were analyzed using content analysis.

The results showed that: 1) The students' overall motivation to participate in e-sports activities was at the highest level ( =4.32), with the motivation for fun and relaxation having the highest mean ( =4.50). 2) The overall factors affecting participation in e-sports activities were at a high level overall ( =4.20), with interesting and easily accessible activity promotion having the highest mean ( =4.29). 3) The factors significantly influencing the motivation to participate included the club’s provision of interesting and easily accessible activity promotion, self-confidence in one's abilities, knowledge and understanding of the game, and peer support ( =.26, .22, .20, and .09, respectively; p < .05).

THE CREATION OF A HANDBOOK FOR CULTURAL AND RELIGIOUS LEARNING ACTIVITIES ON ATTHAMI BUCHA DAY AMONG THAI YOUTH AND BUDDHISTS AT RABORKHET TEMPLE, BANBOOSUNG SCHOOL, NADI SUBDISTRICT, NADI DISTRICT, PRACHINBURI PROVINCE

2026-02-24T18:06:41+07:00

This research aimed to 1) study the current state and issues of cultural and religious learning activities on Atthami Bucha Day; 2) examine the problems and needs in creating a cultural and religious learning activity manual for Thai youth and Buddhists; and 3) develop a cultural and religious learning activity manual appropriate to the context of communities and educational institutions in the research area. The study employed a qualitative research methodology. Data were collected through document study, in-depth interviews, and observations, with a sample comprising youth, teachers, monks, and lay Buddhists in the areas of Raborkhet Temple and Ban Busung School in Prachinburi Province. A descriptive analysis was used to obtain comprehensive and in-depth information. The research findings indicated that most youth and lay Buddhists lacked a deep understanding of the history and Buddhist principles related to Atthami Bucha Day. Current activities were fragmented, and lacked a systematic manual that genuinely promoted the participation of youth and lay Buddhists. The target groups expressed a need of an activity manual with comprehensive content on the life of the Buddha, relevant Buddhist principles, and practical guidelines presented through a variety of creative activities such as circumambulation, Dharma talks, art media creation, and learning through modern technology. A key finding from the analysis suggested that the manual should be developed by integrating Experiential Learning Theory and Cultural Transmission Theory.
This approach would promote a deep learning, an understanding of Buddhist principles and the sustainable preservation of religious traditions. In conclusion, the developed activity manual will help educational institutions and communities organize Atthami Bucha Day activities systematically, foster religious consciousness, and strengthen cultural values among youth and the public in the long term.

DEVELOPING A PROACTIVE RISK MANAGEMENT SYSTEM BASED ON THE COSO ERM 2017 FRAMEWORK FOR SUPPORTING UNIT OF CHIANGRAI CAMPUS, UNIVERSITY OF PHAYAO

2026-02-24T17:19:30+07:00

This research aimed to: (1) examine the current state of proactive risk management, (2) develop a proactive risk management system integrated with organizational strategy and culture, and (3) evaluate system’s effectiveness from a stakeholder perspective. A quantitative research methodology was employed. The sample consisted of 130 participants, selected through purposive sampling. The research instrument was a validated questionnaire, and data were analyzed using the mean and standard deviation.

The findings revealed that the overall current state of risk management was at a high level. The strategy and objective-setting dimension yielded the highest mean score, while the information, communication, and reporting dimension recorded the lowest. The developed system emphasized the integration of risk with operational plans and the establishment of an easily accessible risk register, resulting in risk response effectiveness rated at the highest level. Stakeholders evaluated the overall system at the highest level, reflecting that risks could be concretely reduced.

STUDY AND APPLICATION OF UNIQUE MON PATTERNS IN DEVELOPING TIE-DYE PRODUCTS IN BANG KHAYAENG SUBDISTRICT, MUEANG DISTRICT, PATHUM THANI PROVINCE

2026-03-17T11:30:42+07:00

The objectives of this research were as follows: 1) to study and application unique Mon patterns for the development of tie-dye products in Bang Khayaeng Subdistrict, Mueang District, Pathum Thani Province, 2) to design and develop tie-dye products by applying unique Mon patterns, and 3) to evaluate the satisfaction with the tie-dye product designs derived from the application of unique Mon patterns. A mixed-methods approach was employed in this study. In the qualitative phase, data on unique Mon patterns and the needs for tie-dye product development were collected through observation and in-depth interviews with community leaders, local wisdom keepers, and residents of Mon descent, totaling 7 participants. In the quantitative phase, questionnaires were used to evaluate the product designs with 3 experts and to survey the satisfaction of 50 target consumers with the tie-dye product prototypes.

The results showed that the development of tie-dye products based on unique Mon patterns of Bang Khayaeng Subdistrict consisted of three main patterns: the Eggplant Flower Pattern, the Star Pattern, and the Swan Tail Pattern. These patterns were applied in the design of five popular product types: shirts, hats, bags, pants, and shawls. The evaluation by the three experts indicated that all fifteen selected products were rated at a high level of appropriateness. The overall consumer satisfaction with the tie-dye product prototypes was found to be at the highest level, with a mean score of 4.32 (S.D. = 0.58). Consumers were most satisfied with the beauty of the patterns, followed by the appropriateness of the Mon pattern application.

RISK FACTORS OF TEACHERS BURNOUT IN TRIAM UDOM SUKSA PATTANAKARN AFFILIATED SCHOOLS

2026-02-23T08:15:48+07:00

The objectives of this study were 1) to investigate the levels of burnout and its contributing risk factors among teachers, and 2) to analyze the influence of these risk factors on teacher burnout in Triam Udom Suksa Pattanakarn Affiliated Schools. This research employed a quantitative research design. The sample consisted of 392 teachers teaching in the affiliated schools during the 2025 academic year, with the sample size determined by the Krejcie & Morgan formula and selected through multi-stage random sampling. The research instruments were 5-point Likert scale questionnaires, including a burnout risk factor questionnaire synthesized from the concepts of Maslach and Sergio et al. (covering job responsibility, structural command, and rewards and recognition), with a reliability coefficient of 0.91, and a teacher burnout questionnaire based on Maslach's concept, with a reliability coefficient of 0.88. Data were analyzed using descriptive statistics and inferential statistics, specifically Multiple Regression Analysis. The results revealed that 1) Overall teacher burnout was at a moderate level ( =3.28), with emotional exhaustion being the component with the highest mean ( =3.79); the highest-rated risk factor was job responsibility ( =4.06). 2) The three risk factors jointly predicted teacher burnout significantly at (p < .05), accounting for 26.50% of the variance (Adjusted R²= 0.265). Structural command had the strongest positive influence on burnout (b= 0.369), followed by job responsibility (b= 0.239), whereas, rewards and recognition (b= -0.166) had a significant negative influence on burnout.

THE IMPACT OF E-GOVERNMENT DEVELOPMENT ON DEMOCRACY

2026-03-14T11:16:19+07:00

This research article aimed to study the level of e-government development in various countries, examine the level of democracy in different countries, and investigate the impact of e-government development on the democracy of those countries. The study employed a quantitative approach using secondary data collected by international organizations. The researcher applied regression analysis with stepwise variable selection to determine which components of e-government development influenced democracy. The findings revealed that electronic participation (e-participation) and human capital development could explain 47% of the variance in democracy levels (R² = 0.47). The regression coefficient for electronic participation was 3.128, while the coefficient for human capital development was 3.306. The result from this research revealed that the development of E-government was not only beneficial to public sector administration and service delivery, but also beneficial to strengthening democracy of that country.

A STUDY AND DEVELOPMENT OF PRODUCT BRANDING FOR ECONOMIC CROPS IN SUPHAN BURI PROVINCE FOR MODERN MARKET INTEGRATION

2026-02-23T13:58:20+07:00

This research aimed to develop the product image of economic crops in Suphan Buri Province for modern markets integration. The study focused on enhancing the value of agricultural products through the development of labels and packaging that reflect local identity, alongside design concepts aligned with contemporary consumer behavior. A mixed-methods research approach was employed. A total of 27 participants were selected using purposive sampling, including 17 agro-product entrepreneurs and 10 farmers in Suphan Buri Province, selected through purposive sampling. Research instruments included questionnaires, interviews and focus group discussions. Content validity was examined by three experts, yielding an Index of Item–Objective Congruence (IOC) ranging from 0.67 - 1.00. Qualitative data were analyzed using content analysis, while quantitative data were analyzed using percentage, mean and standard deviation. The findings indicated that an appropriate product image strategy should designate white as the primary color to convey cleanliness and safety, supported by secondary colors corresponding to five product categories: rice, field crops, fruits, vegetables and herbs. Graphic design followed a flat illustration concept characterized by simplicity, modernity and readability. Packaging emphasized environmentally friendly materials based on the 3R principles: Reduce, Reuse and Recycle. The development of prototype labels and packaging in collaboration with 10 farmers revealed that overall satisfaction was at the highest level (𝑥̄ = 4.53, S.D. = 0.53). The highest-rated aspects were packaging suitability and image enhancement contributing to value addition. These results demonstrate that such development effectively enhances product image, strengthens perceived value and also improves the competitiveness of agricultural products from Suphan Buri Province in modern markets.

CONDITIONS, PROBLEMS, AND NEEDS IN LITERACY INSTRUCTION: A QUALITATIVE STUDY OF PRIMARY SCHOOL TEACHERS[

2026-02-26T12:13:35+07:00

This research aimed to 1) examine the conditions, problems, and needs in instructional management for promoting literacy among primary school students, and 2) propose guidelines for promoting literacy among primary school students. A qualitative research methodology was employed through the synthesis of 50 related documents and research studies, and a focus group discussion with 10 participants comprising the school director and teachers from kindergarten levels 1–3 and primary school levels 1–6 at Khlong Phra Udom School, Pathum Thani Province. The research instrument was a structured interview form, with content validity verified by three experts yielding an Index of Item Objective Congruence (IOC) above 0.5 for all items, ranging from 0.70 to 1.00. The research findings revealed that 1) the conditions and problems of illiteracy stemmed from three main factors: (1) learner factors, including linguistic and cultural diversity, learning disabilities, and lack of motivation; (2) teacher factors, including teachers whose educational backgrounds did not match their teaching subjects and who lacked appropriate instructional techniques; and (3) family factors, including poverty and migration, resulting in inadequate supervision and discontinuous learning among students. 2) The guidelines for promoting literacy comprised four main approaches: (1) systematic administrative management, (2) instructional management using an innovative instructional package integrated with the Storytelling technique, (3) support for students with special needs, and (4) building family collaboration.

THE GUIDELINES FOR THE ROYAL THAI NAVY BAND AT BANGKOK NAVAL BASE ON THE DEVELOPMENT OF MUSIC PERFORMANCE MANAGEMENT STRATEGIES

2026-02-27T08:18:48+07:00

The Royal Thai Navy Music Division plays a significant role in providing musical services for royal ceremonies, official functions, and public events, serving as a cultural mechanism that reflects the image of the military and the nation. However, the organization is currently facing several challenges, including workforce constraints, rigid traditional management systems, and increasing pressures from the rapidly changing digital environment, all of which affect operational efficiency. This study aims to (1) examine the current state of music performance management within the Royal Thai Navy Music Division, (2) develop strategic management guidelines based on the POCCC framework integrated with innovation-driven approaches, and (3) evaluate the suitability and feasibility of the proposed strategies. A mixed-methods research design was employed. Quantitative data were collected from 400 respondents using a five-point Likert scale questionnaire and analyzed using descriptive statistics. Qualitative data were obtained through semi-structured in-depth interviews with 10 senior executives and 20 external service users and analyzed using content analysis.

The findings indicate that overall management performance was rated at a high level across all POCCC dimensions, particularly in coordination and operational processes. The proposed strategic framework effectively integrates traditional management practices with digital innovation and social marketing and was evaluated as practical and applicable in real-world contexts. Nevertheless, key limitations were identified, including hierarchical organizational structures that lack flexibility and the underutilization of digital technologies. The discussion highlights that the integration of military discipline and artistic flexibility forms a hybrid management model, which can be further developed as an effective soft power mechanism. Future development should focus on enhancing digital integration and strengthening human capital capabilities to improve competitiveness and ensure long-term organizational sustainability.

A STUDY OF CHANGE MANAGEMENT BASED ON THE VUCA CONCEPT AND THE PDCA SYSTEM APPROACH TOWARD CHANGE ACCEPTANCE AMONG GENERATION X OPERATIONAL EMPLOYEES IN THE PRIVATE SECTOR IN BANGKOK

2026-03-09T08:20:53+07:00

This research aimed to 1) study the change management based on the VUCA concept toward change acceptance among Generation X operational employees in the private sector in Bangkok, and 2) study the PDCA approach toward change acceptance among Generation X operational employees in the private sector in Bangkok. Data were collected from 400 Generation X operational employees using a closed-ended questionnaire. The content validity of the instrument was verified by experts, with values ranging from 0.67 to 1.00, and the reliability coefficient was 0.931. Descriptive statistics, including percentages, were used to analyze the data, while inferential statistics were conducted using multiple regression analysis at a significance level of 0.05. The results revealed that: (1) change management based on the VUCA concept had an overall influence of 17.50% on employees’ acceptance of change; and (2) the PDCA systematic approach had an overall influence of 32.30% on employees’ acceptance of change, both statistically significant at the 0.05 level. In addition, the research findings can be used as a guideline for executives and policymakers in designing human resource management strategies that align with contemporary challenges. They can also serve as baseline data for future studies on other factors influencing the acceptance of change among employees of different age groups.

INTEGRATING TAM WITH MARKETING INNOVATION: THE CASE OF CRLAND IN CHINA’S REAL ESTATE SECTOR

2025-11-04T10:58:45+07:00

As digital transformation in real estate accelerates, innovative marketing is vital for influencing consumer adoption of property platforms. This research examines the impact of digital marketing (DM), personalized services (PS), and experiential marketing (EM) on user acceptance, grounded in the Technology Acceptance Model (TAM). A survey was conducted with 400 CRLand platform users across five Chinese cities. The model includes seven constructs: DM, PS, EM, Perceived Usefulness (PU), Perceived Ease of Use (PEOU), Attitude Toward Use (ATU), Behavioral Intention (BI), and Actual System Use (ASU). Data analysis with PLS-SEM via ADANCO evaluated reliability, validity, and model fit (SRMR, HTMT, R², Q²). Findings show EM significantly influences PU (β=0.960, p<0.001), whereas DM and PS do not. PEOU strongly predicts ATU (β=0.959, p<0.001), which, in turn, affects BI (β=0.911) and ASU (β=0.762). Some TAM relationships, such as PU → ATU and PU → BI, were not supported, potentially due to multicollinearity between PU and ATU (HTMT > 0.85). These findings extend TAM by showing that experiential engagement plays a more influential role in property technology adoption than traditional digital marketing. As a result, immersive and user-centered experiences emerge as critical drivers of consumer acceptance, suggesting that real estate firms should prioritize technologies such as VR/AR and intuitive platform design. Furthermore, the limited support for several traditional TAM relationships indicates that technology adoption models may require contextual adaptation when applied to high-stakes and emotionally involved purchase decisions.

THE GREEN CATALYST NEXUS: A COMPOSITE MODEL FOR DRIVING GREEN LOGISTICS PERFORMANCE IN YANGZHOU’S MANUFACTURING

2026-02-24T17:34:43+07:00

This research investigates the extent to which the Green Catalyst Nexus (GCN) incentivizes green logistics performance in manufacturing industries in China. The GCN represents the set of environmental laws and regulations, regulatory policies, market drivers in finance, and the state of corporate environmental management reputation, which incentivizes green innovations. A quantitative design was used for PLS-SEM analysis. Sample data was collected from 408 manufacturing managers in Yangzhou, China. This study investigates the direct influence of GCN on green logistics and examines the mediating effects of Green Innovation Capability (GIC) and Environmental Management Practices (EMP). The results show that GCN has a significant impact on Green Innovation Capability (GIC) (β = 0.922, p < 0.001) and Environmental Management Practices (EMP) (β = 0.347, p < 0.001). EMP has a significant positive impact on green logistics performance (β = 0.592, p < 0.001) and GCN impacts on green logistics performance directly (β = 0.275, p = 0.0015). GIC does not have a direct impact on green logistics (β = 0.084, p = 0.388) but does so indirectly through EMP indicating partial mediation. The results show that green logistics performance is not only dependent on innovation but also on the integration of environmental policy, innovation and management practices.

MELODIES OF REMEMBRANCE: MUSIC, MEMORY, AND QUALITY OF LIFE IN RETIREMENT

2026-04-03T12:17:11+07:00

This review article is a combination of narrative literature review and narrative synthesis methods are used to uncover the complex connection between music and memory from the neuroscientific and psychological perspective. Specifically, the paper focuses on how music stimulates the process of neurogenesis, increases the plasticity of neurons, and helps establish connections between DMN and reward center in the brain. Also, MEAMs and the phenomenon of a reminiscence bump show how essential music is for recovering autobiographical memories developed in teenage years. In addition, the paper touches upon the topic of using music therapy in geriatrics and analyzes the benefits of applying music therapy in elderly people suffering from Alzheimer’s disease and dementia since it can help to alleviate depression, reduce stress levels, and maintain identity.