Strategic Leadership Based on the Four Iddhipāda Principles of Executives in the Comprehensive Health and Beauty Supplement Manufacturing Business, SCG GRAND Co., Ltd., Samut Sakhon
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Abstract
This study investigates the application of strategic leadership based on the principles of the Four Immeasurables (Metta, Karuna, Mudita, and Upekkha) in managing a business that produces dietary supplements, health products, and beauty products in Mueang District, Samut Sakhon Province. The main objective of the study was to explore the leadership behaviors of managers and their impact on employee development, organizational effectiveness, and workplace culture.
The findings revealed that strategic leadership utilizing the Four Immeasurables had a significant influence on task delegation, employee support, and the creation of a friendly work environment. Particularly, the delegation of tasks according to employees’ strengths, providing helpful guidance for development, and supporting emotional and social well-being were key components. Furthermore, the study highlighted the importance of allowing employees to participate in decision-making and performance evaluation to ensure fairness in management.
Based on these findings, the researcher recommends that managers in similar businesses apply the principles of the Four Immeasurables to foster a supportive workplace culture and achieve positive outcomes. It is also suggested that future research explore the application of these principles in different contexts to expand the understanding of their role in business leadership.
This study introduces a new perspective in business management by emphasizing ethical leadership aligned with organizational development, offering practical insights for improving practices within health, beauty, and related industries.
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- ผลงานที่ส่งตีพิมพ์จะต้องไม่เคยเผยแพร่ในสิ่งตีพิมพ์อื่นใดมาก่อนและต้องไม่อยู่ในระหว่างการพิจารณาของวารสารอื่น การละเมิดลิขสิทธิ์ถือเป็นความรับผิดชอบของผู้ส่งบทความโดยตรง
- ต้นฉบับที่ส่งตีพิมพ์ต้องเป็นภาษาไทยหรือภาษาอังกฤษเท่านั้น
- ต้นฉบับต้องผ่านการกลั่นกรองโดยผู้ทรงคุณวุฒิและได้รับความเห็นชอบจากกองบรรณาธิการ
- ในกรณีที่เป็นบทความแปล ต้องได้รับอนุญาตจากเจ้าของลิขสิทธิ์ โดยการขออนุญาตให้เป็นไปตามหลักจริยธรรมสากล
- ข้อความ เนื้อหา รูปภาพ และตาราง ที่ตีพิมพ์ในวารสาร เป็นความรับผิดชอบของผู้เขียนบทความแต่เพียงผู้เดียว มิใช่ความคิดเห็นและความรับผิดชอบของกองบรรณาธิการวารสาร กองจัดการ และมหาวิทยาลัยมหามกุฏราชวิทยาลัย วิทยาเขตอีสาน
6. ผลงานที่ได้รับการตีพิมพ์ถือเป็นลิขสิทธิ์ของวารสาร
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