The Development of Sub-district Health Promoting Hospitals as A New Source of Revenue for Khon Kaen Provincial Administrative Organization

Abstract

The purposes of this research were: 1) study the readiness of Subdistrict Health Promoting Hospitals (SHPHs) as a new source of revenue for Khon Kaen Provincial Administrative Organization (PAO); 2) examine the potential and strategies of Khon Kaen PAO in developing the SHPHs that have been transferred to the PAO; and 3) develop strategies to enhance the SHPHs as a new revenue source for Khon Kaen PAO. This is a qualitative single-case study. The key informants are divided into two groups: 11 SHPH personnel in Khon Kaen province and 3 personnel from Khon Kaen PAO. The data were collected via in-depth interviews and analyzed using thematic analysis for the interview data and content analysis for the document study.
The results revealed that:
1. The transferred SHPHs still face significant challenges in becoming a major source of revenue for Khon Kaen's PAO. These challenges include a lack of manpower capacity, insufficient operational tools, and budgetary constraints.
2. Despite these challenges, Khon Kaen PAO demonstrates the capacity to manage the situation effectively, providing adequate budgetary support and implementing a well-designed strategic development plan aimed at transforming health-promoting hospitals into a viable source of revenue.
3. The strategic development plan focuses on enhancing the efficiency of existing services, such as traditional Thai medicine and dental care, while also introducing new services, including nursing homes and comprehensive caregiver support.