Development of an Operational Framework for Implementing the 'Universal Health Coverage 30-Baht Co-Payment Policy via Single Identity Card in Ubon Ratchathani Provincial Health Network.

Authors

  • Pitak Tongtuan -
  • Prapassorn Sansanaphitthayakorn -
  • Sukontha Pairor -

Keywords:

30-Baht Treatment Everywhere, Policy Implementation, Health Network

Abstract

     This research is classified as Research and Development (R&D). The objectives were to study the current state, identify problems and needs, create and develop, trial, evaluate, refine, and disseminate an implementation model for the "30-Baht Treatment Everywhere with a Single ID Card" policy within the health network of Ubon Ratchathani Province. The study was conducted from November 2024 to June 2025. The target group consisted of 600 individuals, including community leaders, Village Health Volunteers (VHVs), doctors, professional nurses, public health academics, and private organization representatives.Additionally,13purposively selected participants were included, comprising 5 service recipients, 5 service providers, and 3 administrators, along with 9 experts.  Data were collected using questionnaires, recording forms, and focus group discussion guides. The data were analyzed using descriptive statistics.

     Results: The findings revealed that: 1) The highest service need was for chronic disease care, followed by traditional Thai medicine and physical therapy. A significant implementation barrier was the lack of real-time data integration in the IT systems. 2) The finalized implementation model comprised 8 steps: (1) Translating policy into action plans, (2) Resource allocation, (3) Communication and dissemination, (4) Plan execution, (5) Monitoring, inspection, and reporting, (6) Evaluation, (7) Improvement and scaling up, and (8) Creative questioning using Appreciative Inquiry (AI). The model's overall appropriateness and consistency were rated at the highest level. 3) Implementation progress was significant: 100% of the 26 hospitals and 366 network service units completed registration. Electronic Health Record (EHR) connectivity was achieved at 100%. Digital service utilization was high, with 862,023 citizen verifications using a Health ID and 95,802 Telemedicine consultations. Cybersecurity risks persisted at 100% despite achieving full integration (100%) of mHealth registration and Electronic Health Records (EHR). System adoption included 862,023 Health ID verifications and 95,802 telemedicine sessions. While digital transformation moderately improved operational efficiency, it significantly exacerbated staff workloads and hospital congestion, particularly in tertiary centers. Conversely, the transition successfully streamlined patient flow, reducing average outpatient (OPD) wait times by 50.97 minutes.

References

บุญเกียรติ การะเวกพันธุ์. เอกสารประกอบการบรรยายกระบวนวิชา PAD 7402 การนำนโยบายไปปฏิบัติและการประเมินผลนโยบาย. กรุงเทพมหานคร: มหาวิทยาลัยรามคำแหง;2566.

Srisawat A, Tangchonlatip K. Why Do Good Policies Fail? A Case Study of Thailand’s Village Fund Implementation. J Southeast Asian Policy Stu*. 2021;15(2):45-67.

Lee S, Kim J. Miscommunication in South Korea’s Renewable Energy Policy. Energy Policy. 2022;160:112678.

Nguyen TTH, Smithson M, Le HV. Capacity Gaps in Local Governance: Evidence from Rural Vietnam. Asian J Public Adm. 2022;44(1):88-105.

Bhattacharya S. Monitoring Gaps in India’s Swachh Bharat Mission. Dev Policy Rev. 2023;41(2):e12655.

Ahmad MZ. Corruption as a Barrier to Policy Implementation in Malaysia. J Public Integr. 2021;23(4):501-518.

กองเศรษฐกิจสุขภาพและหลักประกันสุขภาพ. รายงานผลการดำเนินงานประจำปีงบประมาณ 2566. สำนักงานปลัดกระทรวงสาธารณสุขกระทรวง; 2566.

The Active. Government announces success of the “30 Baht Treatment Anywhere” policy, Phase 2 in eight provinces. Thai PBS. 2024 Apr 21. Available from: https://theactive.thaipbs.or.th/news/public-health-20240421 [In Thai].

Health Intervention and Technology Assessment Program (HITAP). Two sides of the coin of “30 Baht Treatment Anywhere”: Revealing possible positive and negative impacts on the health system. HITAP Foundation. 2024 Jun 7. Available from: ttps://www.hitap.net/news/189704 [In Thai].

Oh A, Abazeed A, Chambers DA. Policy implementation science to advance population health: the potential for learning health policy systems. Front Public Health. 2021;9:681602. doi:10.3389/fpubh.2021.681602.

Danforth K, Ahmad AM, Blanchet K, Khalid M, Means AR, Memirie ST, et al. Monitoring and evaluating the implementation of essential packages of health services. BMJ Glob Health. 2023;8(Suppl 1):e010726. doi:10.1136/bmjgh-2022-010726.

Kirkpatrick DL. Evaluating training programs: The four levels. 2nd ed. Berrett-Koehler; 1998.

Hasegawa K. Cybersecurity interventions in health care organizations in low- and middle-income countries: a scoping review. JMIR Med Inform. 2024;12:e47311. doi: 10.2196/47311.

Downloads

Published

2025-09-30

How to Cite

Tongtuan, P. ., Sansanaphitthayakorn, P. ., & Pairor, S. . (2025). Development of an Operational Framework for Implementing the ’Universal Health Coverage 30-Baht Co-Payment Policy via Single Identity Card in Ubon Ratchathani Provincial Health Network. Journal of Environmental Education Medical and Health, 10(3), 906–916. retrieved from https://so06.tci-thaijo.org/index.php/hej/article/view/288742