Use Case Study to Solve Business Problems of Students.

Abstract

This article presents the principle of learning for increasing the business achievement level by using case study.  In course of introduction to business knowledge acquire the learning skills and innovation including 3Rs + 8Cs + 2Ls. 3Rs refer to Reading, (W)Riting, and (A)Rithmetic. 8Cs refer to Critical Thinking & Problem Solving, Creativity & Innovation, Collaboration, Teamwork & Leadership, Cross-cultural Understanding, Communications, Information & Media Literacy, Computing & Media Literacy, Career & Learning Self-reliance, and Change. 2Ls refer to Learning Skills, and Leadership. (Wichan Panich, 2013, p. 16).

The instruction of teaching by using a case study was designed for both instructors and learners to participate in the debate the business problems through the analysis method, critical thinking, and systematic thinking process for finding the solution.  The interaction between learners and instructors can encourage exchanging ideas among learner groups and outsider groups. Learners will gain experience in problem-solving from a variety of case studies. In addition, this course will help to promote the thinking skills for the problem-solving process in business by beginning with analyzing the cause of the problem and finding the solutions for any problems. Learners also can utilize their full potential of knowledge and improve their self-esteem.

The instruction of solving the business problems by using a Case Study will contain the following steps: (1) Instructors assign the case study (2) Learners study the assigned case (3) Learners debate on the questions for finding the answers (4) Both instructors and learners debate on answers (5) Both instructors and learners discuss on problems and solutions from learners and also conclude for knowledge from activities (6) Instructors evaluate the learning outcomes from applied the process of teaching and learning for achieving the better learning achievement with business problem-solving.