Main Article Content
This article aims to propose components of measuring website perceived value of tourists in social commerce context. From previous research paper systematically studied, analyzed and synthesized (document analysis). Even though, The study of measuring perceived value is not new issue but social commerce context is trending and focusing on businesses. Moreover the study in social commerce context is not prevalent. The study found that the components of measuring website perceived value of tourists in social commerce context which are s-social value, s-information value and s-hedonic value.
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