Factors Affecting Decision Making in the Mayor Election of People in Khaokaew Municipality, Chiangkhan District, Loei Province

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Phra Nitat Wongwangphoem
Pitaya Sakorn
Chanphen Charoensup

Abstract

The objectives of the research were 1) to study the level of factors affecting decision making in the Mayor election of people in Khaokaew Sub-district Municipality, Chiangkhan district, Loei Province 2) to study the relationship of factors affecting decision making in the Mayor election of people in Khaokaew Sub-district Municipality, Chiangkhan district, Loei Province and 3) to generate the predictors of factors affecting decision making in the Mayor election of people in Khaokaew Sub-district Municipality, Chiangkhan district, Loei Province The population of the research was a total of 375 people in Khaokaew Sub-district Municipality, Chiangkhan district, Loei Province The instrument of the research was the questionnaire. The data were analyzed through the statistics comprised of frequency, percentage, mean, standard deviation, Pearson's Correlation Coefficient, and Multiple Regression Analysis.


The research results were found that:
1. The factors affecting decision making in the Mayor election of people in KhaoKaew Sub-district Municipality, Chiangkhan district, Loei Province were found to be overall at a high level (gif.latex?\dot{\bar{x}}= 3.76).
2. Four factors were found to be positively related to decision making in the Mayor election of people in Khaokaew Sub-district Municipality, Chiangkhan district, Loei Province at a low level with the statistical significance of .01 (r = .206, 207, 282 and .237).
3. The predictor the factor of leadership, was found to predict the factors affecting decision-making in the Mayor election of people in Khaokaew Sub-district Municipality, Chiangkhan district, Loei Province at a statistically significant level of .05, and two predictors: the factor of the political partyand the identified political group, and the factor of the formation of election campaign, were found to predict the factors affecting decision making in the Mayor election of people in KhaoKaew Sub-district Municipality, Chiangkhan district, Loei Province at a statistically significant level of .01. Those three factors were found to have total predictive efficiency of 12.90% (R2 = .129). As a result from the analysis of factors affecting decision making in the Mayor election of people in Khaokaew Sub-district Municipality, Chiangkhan district, Loei Province the predictors were written as follows: Standardized Coefficient: SUMEEFF (Decision-making) = 3.312 + .107 + .046 + .065 Unstandardized Coefficient: SUMEEFF (Decision-making = .204 + .202 + 116.

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บทความวิจัย (Research Article)