Yujiang Wood Carving: Culture and Industrial Tourism Management

Abstract

            This research article is divided into three sections based on the study content: 1. Investigating the cultural and industrial resources of Yujiang wood carving. 2. Analyzing the integrated development model of Yujiang wood carving cultural and industrial resources with tourism and reflecting this in practical projects. 3. Establishing a platform through the project to continue developing and promoting Yujiang wood carving culture, industry, and tourism.The research methods employed in this study include literature review, field investigation, and multidisciplinary management approach. Through these methods, a large amount of literature was collected and reviewed, and in-depth field investigations were conducted in the Yujiang region. These investigations covered various aspects, including cultural and industrial resources, tourism management, the construction of tourism platforms, and the organization of activities. The research tools used were questionnaires with an IOC value between 0.67 and 1.00, and interviews with a confidence level of 0.955. Data were analyzed using percentage statistics, frequency distribution, mean, standard deviation, component analysis, and content analysis.The research results, focused on the research objectives, are as follows: 1. Conducting an in-depth exploration of the historical evolution, folk wisdom, artistic craftsmanship, and aesthetics of Yujiang wood carving to showcase traditional cultural tourism resources. 2. Analyzing the characteristics of Yujiang wood carving’s industrial resources, including the industrial development layout, product types, and experiences, and transforming them into modern industrial tourism resources. 3. Exploring the integrated development model of culture, industry, and tourism, and reflecting this in practical management projects.