THE INFLUENCING FACTORS OF COLLEGE STUDENTS’ INNOVATIVE BEHAVIOR: A CASE STUDY OF YUNNAN COLLEGE OF BUSINESS MANAGEMENT

Main Article Content

Yadong Guo
Jidapa CholIathanratanapong

Abstract

The purpose of this study is to explore the effects of leadership and member exchange, self-efficac, and innovation behavior on college students' innovation behavior. The data sources of this study were 384 questionnaires distributed to college students of Yunnan College of Business Management. Through the analysis of structural equation model (SEM) , we find that the development relationship between teachers and college students affects the innovation behavior of college students. College students' self-efficacy, as a mediator, affects the relationship between independent and dependent variables, because it makes students feel capable of solving unknown problems when facing difficulties. It is worth noting that the relationship between teachers and students plays a positive role in innovative behavior, to pay particular attention to the relationship between teachers and students.

Article Details

How to Cite
Guo, Y., & CholIathanratanapong, J. . (2024). THE INFLUENCING FACTORS OF COLLEGE STUDENTS’ INNOVATIVE BEHAVIOR: A CASE STUDY OF YUNNAN COLLEGE OF BUSINESS MANAGEMENT. Asia Pacific Journal of Religions and Cultures, 8(2), 501–517. Retrieved from https://so06.tci-thaijo.org/index.php/ajrc/article/view/273563
Section
Research Article

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