THE SUSTAINABILITY OF THE AGRICULTURAL COMMUNITY AMID THE DIVERSITY

Abstract

            This research is participatory action research (PAR). The objectives are 1) to study the sustainability model of the agricultural community among the diversity in the Yala province. 2) to develop participatory activities in the midst of diversity in the Yala province. 3) to strengthen the network among the diversity in Yala Province by interviewing leaders of government sector, community sector, and network sector leaders, totaling 9 people, Organize sustainability activities for communities in the agricultural sector, consisting of 1) learning promotion. 2) product development. 3) cooperation development and conducting a Focus Group Discussion with 15 target groups participating in the research project in Yala Province. The results showed that The sustainability model of the agricultural community consists of 1) agricultural concepts, 2) agricultural goals, 3) sources of knowledge/skills in farming of farmers. As for the development of participatory activities in the agricultural sector There are steps to follow: 1) creating a system for certification of organic agriculture with participation in the area; 2) creating a new market by Implement a local, participatory online commerce channel. And finally, the strengthening of community networks in the agricultural sector consists of 1) linking markets in community areas 2) sufficiency economy principles 3) 4.0 era marketing 4) fair market 5) linking markets.