KNOWLEDGE ATTITUDE AND PRACTICE OF THE SUFFICIENCY ECONOMY PHILOSOPHY OF STUDENTS IN RAJAMANGALA UNIVERSITY OF TECHNOLOGY RATTANAKOSIN

Abstract

The study of the knowledge attitude and practice of the sufficiency economy philosophy of students in Rajamangala University of Technology Rattanakosin. The aimed to study the exposure of messages. It is depending on the relationship between three factors; knowledge, attitude and practice of the sufficiency economy philosophy. This is a research the quantitative method the data collecting by questionnaires from the sampling group of 226 people of students in Rajamangala University of Technology Rattanakosin. The data was analyzed by the frequency, percentage, mean and standard deviation. Assumption testing by t-test, One way ANOVA and Pearson’s product moment correlation coefficient were employed to analyze the relationship of the variable.

                The results reveal by the following; It was found that the frequency exposure was in least level. Overall the sufficiency economy philosophy, the three essential components are moderation, reasonableness, and self-immunity of this finding was in highly ranking in knowledge, attitude but in moderate level in practicum. In hypothesis testing, revealed the income level was not difference attitude on the sufficiency economy philosophy at 0.05. There was the relationship between willingness to get frequency of website media. There was a statistic significantly negatively at 0.05 on the relationship between attitude and practice on the sufficiency economy philosophy. knowledge and attitude with practice had statistic significantly negatively at 0.05.