FACTORS INFLUENCING BEING AN INNOVATIVE ORGANIZATION IN THE TRANSPORTATION AND LOGISTICS BUSINESS IN THAILAND

Main Article Content

Prasert Sittijirapat
Kingkaew Phonapiruksakul

Abstract

This research aims to study the level of factors influencing the transformation into an innovative organization within the transportation and logistics businesses in Thailand, as well as to examine the impact of these factors. The sample group for this study consists of department heads and higher-level executives working in transportation and logistics businesses listed on the Stock Exchange of Thailand, with a total of 300 participants. Data collection was conducted using questionnaires, and the data were analyzed using statistical software designed for research purposes. The statistical methods used in this study included frequency, percentage, mean, standard deviation, and multiple regression analysis. The significance level for statistical analysis was set at 0.05.
            The research findings revealed that the factors influencing the transformation into an innovative organization within the transportation and logistics businesses in Thailand were at a high level. Among these, the factor of technological and innovation changes influences the transformation into an innovative organization within the transportation and logistics businesses in Thailand.

Article Details

Section
บทความวิจัย

References

Abhari, K., & McGuckin, S. (2023). Limiting factors of open innovation organizations: A case of social product development and research agenda. Technovation, 11(9), 102-526.

Ancillai, C., Sabatini, A., Gatti, M., & Perna, A. (2023). Digital technology and business model innovation: A systematic literature review and future research agenda. Technological Forecasting and Social Change, 18(8), 122-307.

Becker, G. S. 1964. Human Capital: A Theoretical and Empirical Analysis, with Special

Reference to Education. New York: National Bureau of Economic Research.

Charoenkiat,V.C. 2024. The Factors Influencing Organizational Innovation Case Study: Department of Business Development. Master of Science

Program in Digital Business Transformation Major in Digital Policy and Management College of Innovation, Thammasat University.

Nuryanto, U., Basrowi, B., & Quraysin, I. (2024). Big data and IoT adoption in shaping organizational citizenship behavior: The role of innovation organizational predictor in the chemical manufacturing industry. International Journal of Data and Network Science, 8(1), 225-268.

Tirathanachaiyakun.,K. (2020). Factors, causes and consequences of being an innovative organization of small and medium-sized enterprises in Thailand. Faculty of Business Administration Sripatum University.

Teerasakworaku,Ll &Trisirichot,T,. (2021). A Study of Factors Influencing Organizational Innovation in Small and Medium Enterprises (SMEs) in the Service Sector within Bangkok Metropolitan Area. Suan Sunandha Rajabhat University Academic Journal, 7(1),131-147.

Trischler, M. F. G., & Li-Ying, J. (2023). Digital business model innovation: toward construct clarity and future research directions. Review of Managerial Science, 17(1), 3-32.

Ul-Durar, S., Awan, U., Varma, A., Memon, S., & Mention, A. L. (2023). Integrating knowledge management and orientation dynamics for organization transition from eco-innovation to circular economy. Journal of Knowledge Management, 27(8), 2217-2248.