COMMUNITY TOURISM DEVELOPMENT THROUGH AI TECHNOLOGY FOR SUSTAINABLE DEVELOPMENT

Abstract

This research article is part of the dissertation on Community Tourism Development through Artificial Intelligence Technology for Sustainable Development. The objectives consist of ๑. To study the situation and the problem of community tourism with cultural capital and community environment ๒. To study the process Cultural and Environmental Capital Management for sustainable community tourism development ๓. To develop a platform using AI (Artificial Intelligent) to increase the potential of community tourism management based on cultural and environmental capital. Type of research is qualitative research by interviewing and focus groups, which have been done in research areas during the COVID – ๑๙. The situation of community tourism and tourists use AI through various programs and there is also a demand for AI technology through other travel applications as well. The overview of community tourism is needed to manage to achieve sustainable tourism. The researcher presented the HPAIS model for community tourism development through artificial intelligence technology. It consists of ๑. Human Resource Management (H) ๒. Tourism Management Process (Process-P) ๓. Artificial Intelligence Technology Management (AI) ๔. Support from government agencies and private sector (Support – S), which the model can be developed into a Software Application program for tourism through sustainable artificial intelligence technology.