INNOVATION DDEVELOPMENT TO PROMOTE THE QUALITY OF WORK PERFORMANCE OF SAVINGS COOPERATIVE PERSONNEL SAKON NAKHON PROVINCEN DDEVELOPMENT TO PROMOTE THE QUALITY OF WORK PERFORMANCE OF SAVINGS COOPERATIVE PERSONNEL SAKON NAKHON PROVINCE

Abstract

The objectives of this research were to study 1) current conditions, problematic conditions and needs to promote the quality of work practices, 2) develop innovations, and 3) evaluate the results of implementing innovations. mixed research methods the sample was selected using stratified random sampling. The sample is 136 members of the Operations Committee and Management Tools used to collect data The quantitative data collection was a questionnaire. The analytical statistics were frequency, percentage, mean and standard deviation. collect qualitative data is an in - depth interview Group discussions and brainstorming sessions Use the information to analyze the content. The results of the research revealed that 1) the current situation in all aspects and in each aspect were practiced at a high level. The overall problem was moderate. In terms of management, there are problems at a high level. As for the needs to promote the quality of operations, including access to information and loan services that are quick and accurate, screening debtor quality, evaluating staff performance, linking financial transactions with financial institutions and managing financial information for management. 2) The results of innovation development were 2 innovations, namely 2.1) Service innovation, whose activities were online loan service, online membership information service, and online debtor quality screening, and 2.2) process innovation, whose activities were linked cooperative fund management linked to financial institutions, management performance evaluations and management of financial information for management; and 3) The result of the evaluation of the implementation of innovation found that the committee performed the management and members of the cooperative are satisfied because the savings cooperative has management and more quality work the provision of services is convenient, fast, accurate, transparent and fair.