Linguistic Landscape: Forms and Functions of Signs in Thai Community Center, Golden Mile Complex, in Singapore
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Abstract
Research into linguistic landscape (LL) has recently received attentions from academics in social science fields such as applied linguistics or media studies, since there has been linguistic diversity existing in many countries. Aiming to extend this line of research, this study explored the linguistic landscape by investigating forms and functions of signs in Thai community center in Singapore. The data were 97 shop signs, and the analytical methods was LL methodology. They were analyzed into two main parts; language use and language function. The findings reveal that English is the dominant language in this area. Bilingual sign is the type of sign which is used the most. For the language function, “shop name” is used more than “shop detail”. English used in most of shop-name signs has a function as transcription of Thai language.
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