Published: 27-06-2025

Full Issue

PDF

Research Article

Development of a Recreation Program Using Game Based Learning to Enhance Cognitive Abilities in the Elderly

Jiranuwat Khamplew

1–15

PDF (Thai)

Factors Influencing Thai Tourists’ Travel Decisions to Japan: A Study on Marketing Strategies and Service Quality

Amonpan Chomklin, Salinla Chevakidagarn

16–29

PDF

Marketing Strategies for Competition in the Thai Halal Restaurant Business

Phattaraporn Timdang, Namphung Kwaipun

30–41

PDF

Measuring Supply Chain Efficiency in Elderly Care Businesses: A Second-Order Confirmatory Factor Analysis

Bantita Sukcharoen, Sorapol Buranakul

42–52

PDF (Thai)

Move Analysis of English Research Article Abstracts in the Scopus-indexed Journal

Urarat Parnrod

53–62

PDF

Personal Social Capital on Social Well-being and Social Satisfaction Among Gen New: The Mediating Role of Social Media Self-Efficacy

Wanlee Putsom, Duangjai Wongkoey

63–78

PDF

The Antecedent Factors Affecting Medical Tourists’ Intention to Visit Thailand for Medical Tourism: A Focus on Myanmar Patients

Tun Lin Aung, Warangrat Nitiwanakul

79–91

PDF

The Influence of Brand Image and Consumer Reviews on Trust and Confidence, Leading to Repurchase Intention Cosmeceuticals Products

Pongsaran Wongchanadech, Sasakan Netsuwan, Achaya Klavaech, Pannathadh Chomchark

92–104

PDF (Thai)

The Study of Marketing Mix, Brand Image and e-WOM Affect Satisfaction, A Case Study of Cruelty-free Thai Cosmetics Brand in Bangkok

Achaya Klavaech, Pongsaran Wongchanadech, Nattha Uthaisab

105–115

PDF (Thai)