PERSONNEL COMPETENCY PROMOTION OF GENERAL INSURANCE BUSINESS ACCORDING TO BUDDHISM

Abstract

Objectives of this research were to study the conditions for enhancing personnel competency of the non-life insurance business, factors affecting and to present the promotion of personnel competency in the non-life insurance business according to Buddhism. Methodology was mixed methods.

The findings were as follows: 1 The condition of personnel competency promotion of the general insurance business was at a high level. 2 Factors affecting personnel competency promotion of non-life insurance business and the level of personnel performance promotion according to the components of competence in all aspects were at the statistically significant level of 0.01, could together explain the variations up to 65.2 percent, Performance-enhancing factors based on performance factor at 57.7 percent, factors promoting competency according to the principles of Bala 4, at 68.7 percent. 3. 3.1. Achievement-oriented. Emphasis on work, giving freedom to work for more efficient performance. 3.2. Good service. Fast service, service personnel are courteous and manage with speed. 3.3. Accumulating professional expertise. Personnel have knowledge of non-life insurance Personnel have work experience. 3.4. Adherence to morality and ethics. Personnel conduct themselves in accordance with the ethical principles of the organization with honesty in work and 3.5. Cooperation. Personnel help each other.