BUDDHADHAMMA APPLICATION FOR PERSONNEL PERFORMANCE COMPETENCIES PROMOTION OF THAI POST COMPANY LIMITED

Abstract

The objectives of this research papers were: 1. To study the level of performance, 2. To study the relationship between Iddhipada principle and performance, and 3. To study the approach to apply the Buddhist principles to promote performance of personnel of Thailand Post Co., Ltd, conducted by the mixed methods, collected data by questionnaires from 324 samples and conducted in-depth interviewing 10 key informants.

The results showed that 1. By overall, performance was at a high level, ranked as follows: work with a focus on results, readiness for change, honesty, love for the organization, and having a passion for service, respectively. 2. The relationship between the four principles of Iddhipada and the performance of the personnel of Thailand Post Company Limited were found that the four principles Iddhipada, by overall, had a positive relationship with the performance of the personnel of Thailand Post Company Limited at a moderate level (R=.703**). When considering each aspect, it was found that the aspect of love for work had a positive relationship at a moderate level (R=.661**), followed by the aspect of investigation, working with wisdom, had a positive relationship at a moderate level (R=.657**), the aspect of diligence, working hard, had a positive relationship at a moderate level (R=.646**), and the aspect of mind, paying attention to work, had a positive relationship at a moderate level (R=.645**), respectively. 3. The guidelines for applying Buddhist principles to promote the performance of personnel of Thailand Post Company Limited consist of the performance of Thailand Post Company Limited, which is the result of applying the principles of Iddhipada 4, namely, aspect of love for work, diligence, working hard, mind, paying attention to work, and aspect of investigation, working with wisdom, to apply to work, resulting in performance by making employees honest, having a heart for service, being committed to the organization, working with a focus on success, and being ready for future changes.