DEVELOPMENT OF PROGRAM FOR ENHANCING LEARNING BEHAVIOR USING ACHIEVEMENT MOTIVATION THEORY AND GOAL SETTING THEORY FOR UNDERGRADUATE STUDENTS การพัฒนาโปรแกรมเสริมสร้างพฤติกรรมการเรียนโดยใช้ทฤษฎีแรงจูงใจใฝ่สัมฤทธิ์และทฤษฎีการตั้งเป้าหมาย สำหรับนักศึกษาระดับปริญญาตรี

Abstract

The purposes of this study were to develop of program for enhancing learning behavior using achievement motivation theory and goal setting theory for undergraduate students and to develop tools for assess learning behavior of undergraduate students. The sample group consisted of 30 undergraduate students who were studying in 2nd year students, English program Phetchaburi Rajabhat University using purposive sampling. The research findings were as follows: 1) The program for enhancing learning behavior using achievement motivation theory and goal setting theory for undergraduate students has the following principles: 1.1) self - determination sets the goals causes acceptance and binding to goals, 1.2) believing in trying and believing that it can be done causing change in actions, 1.3) planning leads to efforts and determination to succeed and 1.4) self - assessment makes people use their efforts with appropriate strategies. There are 5 steps of Learning activities as follows: setting learning goals, thinking and believing in one's own ability and effort, plan for action, follow the plan with determination, and assess and reflect. 2) Learning behaviors that are consistent with the bachelor's degree students consisting of preparation and study planning, fulfillment, knowledge seeking and academic using, interaction and participation with others and checking assess and improve learning. for assessing learning behavior of undergraduate students are the learning behavior tests, the learning behavior observation forms, the learning behavior interview forms, and characteristics questionnaire.