Tourism Attraction Potential Development and Tourism Promotion of Provinces in The Lower Central Region 2 Under the Central and Bangkok Development Plan according to The 12 th National Economic and Social Development Plan The Twelfth Plan B.E. 2560-2564

Abstract

This research aims to To prepare practical guidelines for developing the potential of tourist attractions in the Central Region 2 (Samut Sakhon Province Samut Songkhram Province Phetchaburi Province and Prachuap Khiri Khan Province) Population and sample group 1. Experts in interviews to formulate a research conceptual framework. The researcher collected the data by interviewing the opinions of experts. Group 2. The population in the lower central region 2 was 400 people.. Research tools are: A semi-structured interview form and a questionnaire. The statistics used in the research were basic statistics such as percentage finding. Finding the Mean and Finding the Standard Deviation and statistics for tool quality analysis, i.e. the determination of the confidence of the estimation scale questionnaire. The research results are as follows. 1. The lower central region 2 has a variety of tourist attractions, but the tourism development of the area in the past It is also known and popular with more than 80% of Thai tourists, most of which are Soft Adventure 2. Promotion of tourism according to the way of life, customs and traditions of the local community. To become a new tourist attraction of the lower central region 2 That are still a lack of serious and systematic action, as well as cooperation and support from government and private agencies both at the central and local levels. Lack of continuity in both budgeting and planning and effective management As a result, tourism activities held in the area are known to a limited number of tourists.