Guidelines for Sustainable Development of Community Enterprises: Case Study of Baansunpaheang Longan Processing CommunityEnterprise, MakhueaChae Sub – District, Mueang Lampoon District, Lumphun Province.

Abstract

This research aims to: 1) study the operations of the community enterprise producing dehydrated golden longan, 2) examine the challenges and obstacles faced by the enterprise, and 3) explore sustainable development strategies for the community enterprise in Ban San Pa Hiang, Makuea Chae Subdistrict, Mueang District, Lamphun Province. The sample consisted of representatives from 11 groups within the community enterprise. Data collection was conducted using questionnaires, and the analysis was performed using statistical software (SPSS). Descriptive statistics, including frequency distribution, percentages, means, and standard deviations, were used to present the findings.

The results indicate that the overall operations of the community enterprise were rated at a high level, with a mean score of 3.73 (S.D.=0.86). Group leaders were characterized as knowledgeable, capable of safeguarding the group’s interests, responsible, and selfless in contributing to the community's well-being. Challenges and obstacles were rated at a moderate level, with a mean score of 2.87 (S.D.=1.13). The primary obstacle was insufficient financial resources due to a lack of working capital, which posed a significant challenge to the group’s operations. Regarding sustainable development strategies, the overall rating was high, with a mean score of 3.90 (S.D.=0.92). The community demonstrated the potential to foster pride among its members in their locally produced goods and encouraged the transformation of raw materials into value-added products. Additionally, this approach promoted comprehensive community development across multiple dimensions.