The Competency of Logistics Officers for Dealing with Creative Economy: A Case study of Automotive and Auto Part Industry

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ชุมพล ชิติธำรงกุล


          The objectives of this research are to study concept, theory about significant competency of logistics officers for dealing with creative economy and determine significant competency of logistics officer for supporting creative economy in auto part and automotive industry. This research is qualitative research based on existing information and in-depth interview information for supporting data accuracy by concerned parties and for proceeding content analysis. The sample group of this study are included topic-related specialists and officers, logistics specialists in auto part and automotive industry and logistics officers.

          The finding found that the top five necessary competency list of logistics officers for supporting creative economy in academics’, logistics specialists’ and logistics officers’ point of view are as following organization knowledge, team-work, action plan, external communication skill. Regarding the necessary competency for positions in logistics, officers should have specific knowledge in logistics and be effectively able to apply for duties (logistics main activities). Moreover, officers should be able to adapt skills for specific job. For logistics officer , the most important necessary competency are action plans competency such as being able to set suitable goal and developing achievement process as well as setting work priority for determining suitable main work and minor work. Secondly, organization knowledge is included vision, target strategy, policy, system structure, organization culture, market segment status, competition, financial, sales plan, and regulation for running company. To improve the management and team-work way, the competency in position should be mostly paid attention about inventory management and material management, especially logistics innovation such as RFID applied for inventory management and material management by considering continuity of material source, use quantity, and transportation method. The next considerations are inventory management in developing and improving warehouse mode to be distribution center or Cross-Docking transportation and warehouse activities respectively


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