THE INFLUENCE OF GENDER AND PERSONALITY DIFFERENCES ON AROUSAL EMOTIONAL THAI WORDS AND DIGITAL SOUNDS IN YOUNG ADULTS: BEHAVIORAL AND ERP STUDY
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Abstract
The objective of this research was to compare arousal emotion and event-related potential: ERP between early adults of different genders and personalities. The samples were 80 participants between 20-24 years of ages. The adopted experimental design was 2 x 2 Factorial Posttest Design. Experimental instruments included experimental activities (i.e. looking at Thai words and listening to digital sounds that aroused emotion), the Neuroscan electroencephalography device, the Curry Neuroimaging Suit 7.0 program, and the 64-chanel electrode cap, and the arousal emotional scale using the Thai-version Self-Assessment Manikin (SAM) scale. Statistics used for data analysis was two-way ANOVA. The research results are as follows.
Early adulthood’s arousal emotions were statistically different according to different personalities and interactions were found between genders and personalities while looking at Thai words and listening to digital sounds that aroused emotions in the aspects of alertness and excitement at the significant level of 0.05.
The P100, N100 and P200 event-related potentials were detected while looking at Thai words and listening to digital sounds that aroused emotions. Differences in event-related potentials were found between males and females during the alert and calm stages at N100 component, during the neutral stage at the P100, N100, and P200 components; and during the excitement stage at the P100, N100, and P200 components. Differences were found in event-related potentials between the extrovert and neutral traits during the arousal emotional experiment at the P100 and N100 components for the alert and calm stages; at the P100 component for the neutral stage; and at the P200 component for the excitement stage. There were also interactions between genders and personalities during the arousal emotional experiment at the P100, N100 and P200 components for calm stage, and at the P100 and N100 for excitement stage.
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References
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