Citizen Material Managements in News of Mass Media

Abstract

The article entitled ‘Citizen Material Management in News of Mass Media’ consisted of 2 purposes which were to explore the status and the usage of citizen materials and to study the management of citizen materials. The study took place on three mass media groups (general group, news group, and public service group) using qualitative method and the research Instruments were content analysis, non-participation and formal and informal interviews. The result showed that there was the increase in both the quantity and the role of the usage of the citizen news materials in news production of media organizations. There were many forms of using audience material such as content or material repeating, colouring the news and catching up the audience’s interest. The study also found that the procedures of management of citizen material were different and they depended on the materials selected by media organizations themselves or by citizens who submitted the materials.