Perspectives of Thai youths towards Thai artists in the Korean music industry
Keywords:
Thai artists in Korean music industry, Korean popular culture, Transnational culture, Thai youths, PerspectivesAbstract
This paper examines the images of Thai artists in the Korean music industry to identify cultural impacts towards this argument which will be covered by Thai youths’ perspectives. This paper also compares the youths’ views on the recent Thai music industry with the K-pop music industry where Thai entertainers work to find out whether the enhancement of K-pop in the Thai music industry has impacts on the Thai youth’s perspectives. This paper argues that Thai youths expressed a mutual feeling among themselves as a shared feeling of being Thai and positive points of view. This indents on how Thai youths perceived them as they felt proud of and had become a national pride. The paper also illustrates Thai youths’ perspectives on K-pop-inspired Thai entertainers in Thai Music Industry to make a better understanding of the transnational cultural effect of Korean popular culture. Data presented in this paper comes from textual analysis as well as in-depth interviews with 5 Thai youths.
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