Composition of Infographics affecting the perception of Suan Sunandha Rajabhat University students.

Authors

  • Suwimol Apapol College of Communication Arts, Suan Sunandha Rajabhat University

Keywords:

Infographic, Elements of Art, Composition

Abstract

        The purposes of this research were 1. To study the art elements of infographic media, Suan Sunandha Rajabhat University. 2. To study the art elements of infographic media that affect students' perception of Suan Sunandha Rajabhat University. It is a quantitative research. The sample group is Suan Sunandha Rajabhat University students in Television Broadcasting major, third year in the academic year 2/2019, with a total population of 72 people. total population by using the questionnaire as a research tool

 

        The results showed that

 

        1. Results from studying the artistic elements of infographic media, Suan Sunandha Rajabhat University. The objective is to communicate based on the conceptual framework of a story with a large amount of content. And presenting information in the form of graphics to be able to communicate with the audience easily and quickly. By using the basic elements of art with the use of horizontal lines, vertical lines, Diagonal Line arrangement of weight distributed throughout the image to be unity The use of shadows gives the image a dimension. use of warm colors Emphasizes the softness and maturity of the color. and the use of triadic colors to attract the eye using letters to tell stories and processes; using visual points to emphasize visualization and storytelling. Including the weight of the different parts to be balanced. By arranging the location of images and graphics until they become the same unity.

 

        2. The results of studying the artistic elements of infographic media that affect the perceptions of Suan Sunandha Rajabhat University students. Overall, each aspect had the highest level of awareness. ( XBar = 4.53, S.D.= 0.59) When considering each side, it was found that the content topic had the highest level of awareness. ( XBar = 4.59, S.D. = 0.53) Followed by the topic of art composition had the highest level of awareness. ( XBar = 4.37, S.D.= 0.72) and the topics in terms of awareness had a high level of awareness. ( XBar = 4.12, S.D.= 0.97) respectively.

References

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Published

2023-08-31