Development of an Integrated Learning Innovation in Health Communication to Enhance Competence in Weight and Abdominal Obesity Management among Early Adults: A Case Study of Undergraduate Students, Faculty of Public Health, Ubon Ratchathani Rajabhat University

Authors

  • Pattaraporn Charoenbut Faculty of Public Health, Ubon Ratchathani Rajabhat University
  • Penmat Sukhonthachit Faculty of Public Health, Ubon Ratchathani Rajabhat University
  • Sirirat Charoenbut Faculty of Public Health, Ubon Ratchathani Rajabhat University

Keywords:

Experiential Learning, Health Communication Competency, Weight Management, Abdominal obesity, Integrated Learning Innovation

Abstract

This study aimed to develop and evaluate an integrated learning innovation designed to enhance students’ competence in weight and abdominal obesity management through experiential and practical learning approaches. The intervention combined Kolb’s Experiential Learning Cycle, Microlearning, and Practical Health Communication Competency into an integrated instructional model for higher education students. A total of 80 undergraduate students participated in five microlearning modules: Nutrition Assessment, Carbohydrate Counting & Energy Balance, Mindful Nutrition (Phosana-Sappaya), Food Environment & Risk Awareness, and Health Communication & Infographic Design. Learning outcomes were evaluated using pre- and post-tests, reflective journals, and an exhibition-based assessment guided by Kolb’s four learning stages: Concrete Experience, Reflective Observation, Abstract Conceptualization, and Active Experimentation. The findings revealed a statistically significant improvement in post-test knowledge scores (p < 0.05) and observable development in Health Communication Competencies, including content analysis, media design, teamwork, and application of nutrition knowledge to real-world contexts. Qualitative reflections indicated that learners gained motivation for healthy behavior change, recognized the importance of clear and creative health communication, and were able to design meaningful public health exhibitions. In conclusion, this integrated learning innovation effectively strengthened students’ knowledge, skills, and attitudes toward personal health management and communication. It also fostered the emergence of health communicators practitioner capable of designing practical and engaging health promotion materials for their communities.

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Published

2025-12-28

How to Cite

Charoenbut, P., Sukhonthachit, P. ., & Charoenbut, S. . (2025). Development of an Integrated Learning Innovation in Health Communication to Enhance Competence in Weight and Abdominal Obesity Management among Early Adults: A Case Study of Undergraduate Students, Faculty of Public Health, Ubon Ratchathani Rajabhat University. The journal of social communication innovation, 13(2), 99–114. retrieved from https://so06.tci-thaijo.org/index.php/jcosci/article/view/289636