#NewsOnTikTok: News Reporting on an Entertainment-Oriented Platform

Authors

  • Nerisa Chiasupamongkollarp Faculty of Mass Communication Technology, Rajamangala University of Technology Phra Nakhon

Keywords:

TikTok, News Reporting, Infotainment

Abstract

TikTok, originally designed as a platform for short, music-driven videos, has expanded into a significant medium for news distribution, especially among adolescent audiences. Its rapid ability to engage and entertain users and specialized features such as live broadcasting and algorithm-based personalized content recommendations contribute to TikTok’s growing influence on the news agenda in society. The news content on TikTok emphasizes values such as immediacy, proximity, and personal relevance, all of which align with the platform’s unique characteristics and infotainment. However, the integration of infotainment into news reporting on TikTok raises critical concerns regarding the veracity and the dissemination of false information. This article aims to highlight the key considerations for reporting news on entertainment-focused platforms to ensure that the content is suitable for accurately reporting and disseminating facts to society.

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Published

2024-12-24

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Section

Academic Article