A Study of Enterprise Innovation and Reform on Employee Turnover Rate with Employee Satisfaction as the Mediator Variable

บทคัดย่อ

As an emerging type of business enterprises, convergence media enterprises are developed just for a short period, involving a wide range of businesses. The rising turnover rate of media professionals makes it more challenging for HR departments, while causing some potential adverse effects. Most of the employees who have left the company have some professional and technical skills and have accumulated some work experience. In the case of the constant total workload, the rising employee turnover rate of enterprises may directly lead to the increase of the workload of the on-the-job employees, which may easily make employees have negative emotions towards work and affect their work efficiency. Managers urgently need to ponder over the reasons for the high turnover rate in enterprises in the short time and take effective intervention measures to stabilize the workforce and lower turnover rate. In this study, the author observed the enterprise after working in the enterprise and, based on related theories, used questionnaires and SPSS to analyze the data to solve the problem of high employee turnover rate and to identify the shortcomings in enterprise innovation and reform measures.