Analysis of the Influencing Factors of Tourist Satisfaction of Tourist Attractions with Influencer Characteristics: A Case Study of Anaya in Qinhuangdao
คำสำคัญ:
Qinhuangdao Anaya, Tourist Satisfaction, Network Characteristicsบทคัดย่อ
Based on the analysis of SPSS 24.0 software, we found that the relationship between infrastructure and tourist satisfaction is positive correlation, service management and tourist satisfaction are positive correlation, tourism landscape and tourist satisfaction are positive correlation, and the factors affecting tourist satisfaction are high, respectively, the tourist landscape is higher than the infrastructure is higher than the service management, And the characteristics of network celebrities will interfere with the relationship between tourism landscape evaluation and tourist satisfaction.
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Ayeh, J. K. (2015). Travellers' acceptance of consumer-generated media: An integrated model of technology acceptance and source credibility theories. Computers in Human Behavior, 48(6), 173-180.
Bowen, L., David, S., Clarke, L. K., & Jackie, A. (2002). Reflections on tourist satisfaction research: Past, present and future. Journal of Applied Behavior Analysis, 25(3), 611-620.
Chi, G. Q. & Qu, H. (2008). Examining the structural relationships of destination image, tourist satisfaction and destination loyalty: An integrated approach. Tourism Management, 29(4), 624-636.
Du, J. M. (2017). A study on the design of brochure in Qinhuangdao Attractions. Communications Research, 17(7), 234-237.
Gao, H. Y. (2020). Thinking on the marketing strategy of net red scenic area under the new media background. Economic Forum, 601(8), 48-53.
Hua, J. Y. & Mao, S. T. (2020). Research on the problems and countermeasures of the sustainable development of network characteristics spot. Theatre House, 344(8), 212-214.
Jamaludin, M., Johari, S., Aziz, A., Kayat, K., & Yusof, A. R. M. (2013). Examining structural relationship between destination image, tourist satisfaction and destination loyalty. Social Science Electronic Publishing, 18(3), 35-52.
Kala, D. & Barthwal, S. (2020). Exploring tourist satisfaction on food and restaurant experience in mountainous religious destinations. International Journal of Tourism Policy, 10(1), 1-22.
Li, W. L. & Wang, M. (2010). Analysis of influencing factors of tourist satisfaction based on service quality measure : Taking Hongcun as an example. Finance and Trade Research, 21(3), 118-123.
Liu, B. B. (2020). Optimal design of tourism route in Jinan City based on tourism digital footprint. Modern Economic Information, 2(1), 487-499.
Liu, J. Y., Ge, W. F., & Chen, Y. P. (2017). A study on heritage conservation and tourism development of traditional villages : Samples from Hongze
Guishan village, Jiangsu Province. Journal of Central South University of Forestry Science and Technology. 7(6), 18-22.
Oliver, J. D. (1980). Measuring outcomes in performance-based instruction. Hypermedia and Telecommunications, 19(10), 8-10.
Ramseook, P., Seebaluck, V. N., & Naidoo, P. (2015). Examining the structural relationships of destination image, perceived value, tourist satisfaction and loyalty: Case of mauritius. Procedia Social & Behavioral Sciences, 175(6), 252-259.
Song, L. (2016). Study on tourist satisfaction of Wulingyuan scenic spot. Tourism Overview, 4(6), 168-169.
Tu, H. W. & Lin, L. Q. (2016). A Study on the relationship between scenic image and tourist satisfaction : The intermediary role of price fairness. Journal of Central South University of Forestry Science and Technology, 6(5), 5-8.
Wang, D. G. (2000). On the methods of tourism. Tourism Science, 3(2), 5-7.
Wang, S. Y. (2020). Survey of Rural Tourist Satisfaction in Wanzhou District (Master thesis), Chongqing University, Chongqing.
Wang, X. X., Wang, Y., & Guo, M. (2020). Study on tourist satisfaction of Tianzhu Mountain National forest park. Hubei Agricultural Science, 665(20), 172-175.
Wang, X., Zhen, F., Wu, X. G., Zhang, H., & Liu, Z. H. (2010). Driving factors of resident satisfaction in tourism development : Taking Yangshuo county Guangxi as an example. Geographical Studies, 29(5), 841-851.
Zeng, Y. L. & Chen, Y. J. (2009). Necessary conditions for tourism scenic area planning and development. Journal of Changchun University, 9(5), 29-31.
Zhang, C. L. (2012). A study on the influencing factors of rural tourist satisfaction and intention to visit again : Empirical evidence from thousands of Miaozhai in Xijiang, Guizhou Province. Agricultural Economy Issues, 12(1), 60-66.
Zhang, X. (2019). Analysis on the present situation and countermeasure research of culture tourism image communication in Chaozhou. Contemporary Tourism, 19(2), 54-54.
Zhang, X. W. (2017). Study on tourist satisfaction and influencing factors of red tourist scenic spot. Tourism Overview, 261(12), 53-55.
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2021-06-18
