THE EMOTIONAL QUOTIENT OF SCHOOL ADMINISTRATORS AFFECTING MORALE IN THE OPERATION OF TEACHERS UNDER NAKHON SI THAMMARAT EDUCATIONAL SERVICE AREA OFFICE 4

Abstract

     This research aimed to: 1) study the emotional intelligence of school administrators, 2) examine teachers' morale and motivation in their work, 3) investigate the impact of school administrators' emotional intelligence on teachers' morale and motivation, and 4) explore approaches to developing school administrators' emotional intelligence to enhance teachers' morale and motivation in schools under the jurisdiction of Nakhon Si Thammarat Primary Educational Service Area Office 4. The sample consisted of 303 school administrators and teachers selected using stratified random sampling. The research instruments included a five-point Likert scale questionnaire and an interview. The statistical methods used for data analysis were percentage, mean, standard deviation, correlation coefficient analysis, multiple regression analysis, and content analysis.

The research findings revealed that;

1. The overall level of emotional intelligence was high, with the self-awareness aspect having the highest mean score.


2. The overall level of teachers' morale and motivation in their work was also high, with the aspect of positive relationships with colleagues receiving the highest mean score.


3. The emotional intelligence of administrators in terms of self-emotional control and perception of other people's emotions have a statistically significant effect on teachers' morale and motivation at the .01 level with a high correlation coefficient (r = .850) in a positive direction.


4. Organizing training activities on emotional management, enhancing positive communication skills, creating an organizational culture that emphasizes understanding and appreciating the value of personnel, including organizing activities to motivate teachers to have continuous motivation to work, can be used to develop school administrators to have positive leadership that results in raising the quality of education management in general in a sustainable manner.