ACADEMIC ADMINISTRATION FOR ENHANCING READING AND WRITING ACHIEVEMENT BASED ON THE PRINCIPLES OF IDDHIPADA IV OF EDUCATIONAL INSTITUTIONS IN EDUCATIONAL NETWORK CENTER 8 MUANG SONG ANG UNDER NAKHON SI THAMMARAT PRIMARY EDUCATIONAL SERVICE AREA OFFICE 2

Abstract

This research aimed to: (1) study the conditions of academic administration for enhancing reading and writing achievement; (2) examine the guidelines for academic administration based on the principles of Iddhipada IV; and (3) propose and evaluate the academic administration guidelines for enhancing reading and writing achievement based on the principles of Iddhipada IV. This study employed qualitative research methodology. Data were collected through documentary research, in-depth interviews, and focus group discussions. The key informants consisted of 15 participants including school administrators, deputy administrators, and teachers responsible for academic affairs. Additionally, 5 experts were interviewed and 7 experts participated in the focus group discussion. Data were analyzed using descriptive analysis. The results revealed that: (1) schools organized various activities to promote students’ reading and writing skills such as daily reading activities, classroom reading corners, library utilization, and handwriting practice. However, several problems were found including differences in students’ ability levels, insufficient reading materials, and limited family support. (2) The guidelines for academic administration based on the principles of Iddhipada IV consisted of four components: Chanda (aspiration), Viriya (effort), Citta (concentration), and Vimamsa (investigation). These principles were applied to promote motivation, perseverance, attentiveness, and continuous improvement in academic administration. (3) The evaluation results indicated that the proposed guidelines were appropriate and feasible for enhancing students’ reading and writing achievement.
Keywords: Academic Administration, Reading and Writing Achievement, Iddhipada IV