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Abstract

Study of factors affecting income and securities valuation Case study of a transportation service company in
Bangkok and surrounding areas The objective is to study factors that affect the Company's revenue from
services. which will bring relevant factors that are
Analyze and use in forecasting revenue from the company's services from 2023 to 2028, including evaluating
the value of securities. The factors that were studied include:
(1) Wholesale price index (WPI) , (2) Producer price index of Products by Activity (CPA) , (3) Consumer confidence
index Export Price Index (EXI) which uses secondary data. on a quarterly basis From the 1st quarter of 2014 to
the 4th quarter of 2023, 40 data sets using the multiple regression data analysis method using the least squares
method (Ordinary Least Square : OLS).
The results of the study found that the factors that affect the company's income at the significance level of
0.05 include the Wholesale Index Index. There is a relationship in the direction The same way as the company's
income. The country's producer price index It is involved in the increase and decrease of the company's income.
and consumer confidence index It does not directly affect the company's income but may have an indirect
effect from large companies that come to order the company's kraft paper products. and from the valuation
of securities using the discounted cash flow method using free cash flow of shareholders The security value is
18.84 baht per share.
Keywords: security valuation, discounted cash flow method, free cash flow to shareholders