Innovativeness: Literature Review and Proposed Conceptual Model for Examining the Antecedents and Consequences
Article Sidebar
Published:
Mar 20, 2019
Keywords:
innovativeness entrepreneurial orientation learning orientation
Main Article Content
Abstract
This article presents the concepts of innovativeness and the proposed conceptual model of the antecedents and consequences of innovativeness. The study focuses particularly on the Resource Based View and Learning Organization, and is based on literature review, documentary analysis, and analytical description. The proposed structural model consists of three antecedents: Entrepreneurial orientation, market orientation, and learning orientation, while the consequence is the competitive advantage. The study also recommends future research to regard business types and the organizational environments as influential to the measurement validity.
Article Details
How to Cite
Songsom, A. (2019). Innovativeness: Literature Review and Proposed Conceptual Model for Examining the Antecedents and Consequences. University of the Thai Chamber of Commerce Journal Humanities and Social Sciences, 37(4), 182–194. Retrieved from https://so06.tci-thaijo.org/index.php/utccjournalhs/article/view/178790
Section
Academic Article
ลิขสิทธิ์ของบทความ
ผลงานที่ได้รับการตีพิมพ์ถือเป็นลิขสิทธิ์ของมหาวิทยาลัยหอการค้าไทย ห้ามมิให้นำเนื้อหา ทัศนะ หรือข้อคิดเห็นใด ๆ ของผลงานไปทำซ้ำ ดัดแปลง หรือเผยแพร่ ไม่ว่าทั้งหมดหรือบางส่วนโดยไม่ได้รับอนุญาตเป็นลายลักษณ์อักษรจากมหาวิทยาลัยหอการค้าไทยก่อน
References
Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99-120
Barney, J., Wright, M., & Ketchen, D. J. (2001). The resource–based view of the firm:Ten years after 1991. Journal of Management, 27(6), 625-641.
Bygrave, W. D., & Hofer, C. W. (1991). Theorizing about Entrepreneurship. Entrepreneurship Theory and Practice, 16(2), 13-22.
Calantone, R. J., Cavusgil, S. T., & Zhao, Y. (2002). Learning orientation, firm innovation, and firm performance. Industrial Marketing Management, 31(6), 515-524.
Chutiwong, N., & Kertsri, N. (2011). Analysis of factors supporting an innovative organization in Thailand. Thammasat Business Journal, 34(130), 47-58. (in Thai).
Cláudio, H. S., Marcelo, G. P., & Sandro, N. F. (2010). Market orientation and learning orientation directed to innovation and organization performance. International
Journal of Sustainable Business, 14(3), 1-20.
Dess, G. G., Lumpkin, G. T., & Eisner, A. B. (2007). Strategic management creating competitive advantage. Boston, MA:McGraw–Hill/Irwin
Drucker, P. F. (1985). Innovation and entrepreneurship: Practice and principles. Harvard Business Review, 76(6), 149-157
Farrell, M., & Mavondo, F. T. (2004). The effect of downsizing strategy and reorientation strategy on a learning orientation.Personnel Review, 33(4), 383-402
Ferraresi, A. A., Santos, S. A., Frega, J. R., & Pereira, H. J. (2012). Knowledge management, market orientation, innovativeness and organizational outcomes: A study of companies operating in Brazil. Journal of Information Systems and Technology Management, 9(1),89-108
Gunday, G., Ulusoy, G., Kilic, K., & Alpkan L. (2011). Effects of innovation types on firm performance. International Journal of Production Economics, 133, 662-676
Hana, U. (2013). Competitive advantage achievement through innovation and knowledge. Journal of Competitiveness,5(1), 82-96.
Henard, D. H., & Szymanski, D. M. (2001). Why some new products are more successful than others. Journal of Marketing Research, 38(3), 362-375.
Huang, S. K., & Wang, Y. L. (2011). Entrepreneurial orientation, learning orientation and innovation in small and medium enterprises. Procedia-Social and Behavioral Sciences,
24, 563-570.
Hult, G. T. M., Hurley, R. F., & Knight, G. A. (2004). Innovativeness: Its antecedents and impact on business performance. Industrial Marketing Management, 33(5),429-438
Jones, G. R. (2007). Organizational theory, design, and change. Upper Saddle River,NJ: Prentice Hall.
Lee, T. S., & Tsai, H. J. (2005). The effect of business operation mode on market orientation, learning orientation and innovativeness. Industrial Management & Data System, 105(3), 325-348.
Long, H. C. (2013). The relationship among learning orientation, market orientation, entrepreneurship orientation and firm performance of Vietnam marketing communications firms. Philippine Management Review, 20(1), 37-46.
Ma’atoofi, A. R., & Tajeddini, K. (2010). The effect of entrepreneurship orientation on learning orientation and innovation: A study of small-sized business firms in Iran.
International Journal of Trade, Economics and Finance, 1(3), 254-260.
Mathuramaytha, C. (2014). Intellectual capital concepts for competitive advantages. University of the Thai Chamber of Commerce Journal, 34(3), 127-135. (in Thai).
Micheels, E. T. (2010). Market orientation in production agriculture: Measurement, relationships and implications (Unpublisheddoctoral dissertation). University of Illinois at Urbana-Champaign.
Mills, J., Platts, K., & Bourne, M. (2003). Applying resource–based theory methods, outcomes and utility for managers. International Journal of Operations and Production Management, 23(2), 148–166.
Nasution, H. N., Mavondo, F.T., Matanda, M. J, & Ndubisi, N.O. (2011). Entrepreneurship: Its relationship with market orientation and learning orientation and as antecedents
to innovation and customer value. Industrial Marketing Management, 40(3), 336-345
Noble, C. H., Sinha, R. K., & Kumar, A. (2002). Market orientation and alternative strategic orientation: A longitudinal assessment of performance implications. Journal of Marketing, 66(4), 25-39.
Nybakk, E., Crespell, P., Hansen, E., & Lunnan, A. (2009). Antecedents to forest owner innovativeness: An investigation of the non-timber forest products and services sector. Forest Ecology and Management,257, 608-618
Pojsupap, T. (2015). The development of characteristics indicators of export market orientation: A case study of Thai processed food exporters. University of the Thai Chamber of Commerce Journal, 35(4), 29-41. (in Thai).
Rahab, R. (2012). Innovativeness model of small and medium enterprises based on market orientation and learning orientation: Testing moderating effect of business operation mode. Procedia-Social and Behavioral Sciences, 4, 97-109.
Rattanaprichavej, N. (2010). Organizational performance of small and medium enterprises (SMEs) from the concepts oflearning organization and organizational innovation (Unpublished doctoral dissertation). National Institute of Development Administration. Bangkok,Thailand. (in Thai).
Rhee, J., Park, T., & Lee, D.H. (2010). Drivers of innovativeness and performance for innovative SMEs in South Korea: Mediation of learning orientation. Technovation,30(1), 65-75.
Satthayopath, P., Lertpachin, S., & Thechatonmenasakool, S. (2014). The causal relationship among entrepreneurial,marketing capabilities, innovation and business strategy toward competitive advantage of SMEs in northern region of Thailand. Journal of Management Lampang Rajabhat University, 7(1), 11-29. (in Thai).
Senge, P. M. (2006). The fifth discipline: The art and practice of the learning Organization. New York: Double Day Currency
Shu-Hsien, L., & Chi-Chuan, W. (2009). The relationship among knowledge management, organizational learning and organizational performance. International Journal of Business and Management,4(4), 64-76.
Siguaw, J. A., Simpson, P. M., & Enz, C. A. (2006). Conceptualizing innovation orientation: A framework for study and integration of innovation research. Journal of Product Innovation Management, 23,556-574.
Suliyanto, S., and Rahab, R. (2012). The role of market orientation and learning orientation In improving innovativeness and performance of small and medium enterprises. Asian Social Science, 8(1),134-145.
Tutar, H., Nart, S., & Bingol, D. (2015). The effect of strategic orientations on innovation capabilities and market performance:The case of ASEM. Procedia-Social and Behavioral Sciences, 207, 709-719.
Wang, C. L. (2008). Entrepreneurial orientation, learning orientation and firm performance.Entrepreneurship Theory and Practice, 32, 635-657.
Wang, C. L., & Ahmed, P. K. (2004). The development and validation of the organizational innovativeness construct using confirmatory factor analysis. European Journal of Innovation
Management, 7(4), 303-313.
Wutthirong, P. (2015). Innovation management: Resource, learning organization and innovation. Bangkok, Thailand: Chulapress. (in Thai).
Zehir, C., Can, E., & Karaboga, T. (2015). Linking entrepreneurial to firm performance: The role of differentiation strategy and innovation performance. Procedia-Social and Behavioral Sciences, 210, 358-367.
Barney, J., Wright, M., & Ketchen, D. J. (2001). The resource–based view of the firm:Ten years after 1991. Journal of Management, 27(6), 625-641.
Bygrave, W. D., & Hofer, C. W. (1991). Theorizing about Entrepreneurship. Entrepreneurship Theory and Practice, 16(2), 13-22.
Calantone, R. J., Cavusgil, S. T., & Zhao, Y. (2002). Learning orientation, firm innovation, and firm performance. Industrial Marketing Management, 31(6), 515-524.
Chutiwong, N., & Kertsri, N. (2011). Analysis of factors supporting an innovative organization in Thailand. Thammasat Business Journal, 34(130), 47-58. (in Thai).
Cláudio, H. S., Marcelo, G. P., & Sandro, N. F. (2010). Market orientation and learning orientation directed to innovation and organization performance. International
Journal of Sustainable Business, 14(3), 1-20.
Dess, G. G., Lumpkin, G. T., & Eisner, A. B. (2007). Strategic management creating competitive advantage. Boston, MA:McGraw–Hill/Irwin
Drucker, P. F. (1985). Innovation and entrepreneurship: Practice and principles. Harvard Business Review, 76(6), 149-157
Farrell, M., & Mavondo, F. T. (2004). The effect of downsizing strategy and reorientation strategy on a learning orientation.Personnel Review, 33(4), 383-402
Ferraresi, A. A., Santos, S. A., Frega, J. R., & Pereira, H. J. (2012). Knowledge management, market orientation, innovativeness and organizational outcomes: A study of companies operating in Brazil. Journal of Information Systems and Technology Management, 9(1),89-108
Gunday, G., Ulusoy, G., Kilic, K., & Alpkan L. (2011). Effects of innovation types on firm performance. International Journal of Production Economics, 133, 662-676
Hana, U. (2013). Competitive advantage achievement through innovation and knowledge. Journal of Competitiveness,5(1), 82-96.
Henard, D. H., & Szymanski, D. M. (2001). Why some new products are more successful than others. Journal of Marketing Research, 38(3), 362-375.
Huang, S. K., & Wang, Y. L. (2011). Entrepreneurial orientation, learning orientation and innovation in small and medium enterprises. Procedia-Social and Behavioral Sciences,
24, 563-570.
Hult, G. T. M., Hurley, R. F., & Knight, G. A. (2004). Innovativeness: Its antecedents and impact on business performance. Industrial Marketing Management, 33(5),429-438
Jones, G. R. (2007). Organizational theory, design, and change. Upper Saddle River,NJ: Prentice Hall.
Lee, T. S., & Tsai, H. J. (2005). The effect of business operation mode on market orientation, learning orientation and innovativeness. Industrial Management & Data System, 105(3), 325-348.
Long, H. C. (2013). The relationship among learning orientation, market orientation, entrepreneurship orientation and firm performance of Vietnam marketing communications firms. Philippine Management Review, 20(1), 37-46.
Ma’atoofi, A. R., & Tajeddini, K. (2010). The effect of entrepreneurship orientation on learning orientation and innovation: A study of small-sized business firms in Iran.
International Journal of Trade, Economics and Finance, 1(3), 254-260.
Mathuramaytha, C. (2014). Intellectual capital concepts for competitive advantages. University of the Thai Chamber of Commerce Journal, 34(3), 127-135. (in Thai).
Micheels, E. T. (2010). Market orientation in production agriculture: Measurement, relationships and implications (Unpublisheddoctoral dissertation). University of Illinois at Urbana-Champaign.
Mills, J., Platts, K., & Bourne, M. (2003). Applying resource–based theory methods, outcomes and utility for managers. International Journal of Operations and Production Management, 23(2), 148–166.
Nasution, H. N., Mavondo, F.T., Matanda, M. J, & Ndubisi, N.O. (2011). Entrepreneurship: Its relationship with market orientation and learning orientation and as antecedents
to innovation and customer value. Industrial Marketing Management, 40(3), 336-345
Noble, C. H., Sinha, R. K., & Kumar, A. (2002). Market orientation and alternative strategic orientation: A longitudinal assessment of performance implications. Journal of Marketing, 66(4), 25-39.
Nybakk, E., Crespell, P., Hansen, E., & Lunnan, A. (2009). Antecedents to forest owner innovativeness: An investigation of the non-timber forest products and services sector. Forest Ecology and Management,257, 608-618
Pojsupap, T. (2015). The development of characteristics indicators of export market orientation: A case study of Thai processed food exporters. University of the Thai Chamber of Commerce Journal, 35(4), 29-41. (in Thai).
Rahab, R. (2012). Innovativeness model of small and medium enterprises based on market orientation and learning orientation: Testing moderating effect of business operation mode. Procedia-Social and Behavioral Sciences, 4, 97-109.
Rattanaprichavej, N. (2010). Organizational performance of small and medium enterprises (SMEs) from the concepts oflearning organization and organizational innovation (Unpublished doctoral dissertation). National Institute of Development Administration. Bangkok,Thailand. (in Thai).
Rhee, J., Park, T., & Lee, D.H. (2010). Drivers of innovativeness and performance for innovative SMEs in South Korea: Mediation of learning orientation. Technovation,30(1), 65-75.
Satthayopath, P., Lertpachin, S., & Thechatonmenasakool, S. (2014). The causal relationship among entrepreneurial,marketing capabilities, innovation and business strategy toward competitive advantage of SMEs in northern region of Thailand. Journal of Management Lampang Rajabhat University, 7(1), 11-29. (in Thai).
Senge, P. M. (2006). The fifth discipline: The art and practice of the learning Organization. New York: Double Day Currency
Shu-Hsien, L., & Chi-Chuan, W. (2009). The relationship among knowledge management, organizational learning and organizational performance. International Journal of Business and Management,4(4), 64-76.
Siguaw, J. A., Simpson, P. M., & Enz, C. A. (2006). Conceptualizing innovation orientation: A framework for study and integration of innovation research. Journal of Product Innovation Management, 23,556-574.
Suliyanto, S., and Rahab, R. (2012). The role of market orientation and learning orientation In improving innovativeness and performance of small and medium enterprises. Asian Social Science, 8(1),134-145.
Tutar, H., Nart, S., & Bingol, D. (2015). The effect of strategic orientations on innovation capabilities and market performance:The case of ASEM. Procedia-Social and Behavioral Sciences, 207, 709-719.
Wang, C. L. (2008). Entrepreneurial orientation, learning orientation and firm performance.Entrepreneurship Theory and Practice, 32, 635-657.
Wang, C. L., & Ahmed, P. K. (2004). The development and validation of the organizational innovativeness construct using confirmatory factor analysis. European Journal of Innovation
Management, 7(4), 303-313.
Wutthirong, P. (2015). Innovation management: Resource, learning organization and innovation. Bangkok, Thailand: Chulapress. (in Thai).
Zehir, C., Can, E., & Karaboga, T. (2015). Linking entrepreneurial to firm performance: The role of differentiation strategy and innovation performance. Procedia-Social and Behavioral Sciences, 210, 358-367.